Molly Mazzolini

Molly Mazzolini
Salt Lake City

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Molly Mazzolini is Partner and Brand Integration Director at Infinite Scale, responsible for promoting not only the Infinite Scale brand, but also the multifaceted brands of its clients. She lends her branding knowledge to all projects that adds to the layering or collaborative philosophy that drives all team members at Infinite Scale.

Molly Mazzolini is a hands-on branding expert, working directly with the clients and the creative council to integrate the team, venue, and sponsor brands seamlessly throughout the venue. As a founding partner, Molly brings this insight and expertise to every project from conception throughout the life cycle of a project to ensure consistent and on-message brand integration.

The Creative Council™, a collaborative approach to providing creative consultation to Clients, was first implemented during the 2002 Olympic Winter Games where Molly Mazzolinii set up a brand-management department that worked closely with 70+ sponsors and suppliers of the US Olympic Movement. Prior to that she was at the University of Kentucky Athletics Department specializing in media relations as a liaison between coaches and the media.

Molly Mazzolini’s love of sport runs deep and began at an early age, and her passion for branding is a driving force at Infinite Scale. Molly understands the fans’ fervor for their teams and works tirelessly to ensure that every brand touch-point both enhances the fan experience and furthers brand loyalty and recognition. Molly ensures every voice is heard, every concern abated, and every aspiration met.

View more of Molly Mazzolini work at Infinite Scale. Connect with Molly on LinkedIn.

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