Michael Reed

Michael Reed, Partner, Mayer/Reed, Portland, 2016 SEGD Fellow
Portland, OR

SEGD Global Design Awards

Tilikum Crossing, Bridge of the People
Tilikum Crossing, Bridge of the People
Revolution in the Landscape
Revolution in the Landscape: Re-Experience the Halprin Fountains
Vancouver Community Library
Vancouver Community Library
Eastbank Esplanade Urban Markers, Portland Development Commission, Mayer/Reed
Eastbank Esplanade Urban Markers
San Francisco International Terminal, San Francisco International Airport, Mayer/Reed
San Francisco International Terminal
Northwest Museum, Eastern Washington Historical Society, Mayer/Reed
Northwest Museum

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Best Content of 2016 Graphic
Articles referencing Michael Reed: SEGD's Best Content of 2016

2001 Distinguished Member Award Honoree
2004-2009 SEGD Board Member
2005-2008 SEGD Board Education Chair

2016 Fellow Award

Michael Reed is the partner in charge of Mayer/Reed’s visual communications and product design group, which was established in 1977 to integrate visual communications into the built environment. He has organized a multidisciplinary design and technical team within the studio to handle the diverse requirements of signage, wayfinding, interpretive, and exhibit programs. His areas of expertise include the strategic planning and integration of wayfinding systems into programmatically complex public environments.

Michael’s portfolio includes the San Francisco International Airport’s International Terminal, Vera Katz Eastbank Esplanade Urban Marker interpretive project (Portland, OR), Wayne Morse United States Courthouse (Eugene, OR) and TriMet Portland Downtown Transit Mall (Portland, OR). He has received national design awards from the Society for Environmental Graphic Design, American Society of Landscape Architects, U.S. General Services Administration and The National Waterfront Center.

His design of the shopping and dining wayfinding program at San Francisco International Airport received a design Honor Award from the Society for Environmental Graphic Design. Published work includes projects featured in three books You Are Here: Graphics that Direct, Explain & Entertain; Design & Planning of 3-Dimensional Graphics; and Wayshowing, A Guide to Environmental Signage Principles & Practices. He co-chaired SEGD's 2000 national conference that explored the theme “Making Sense of Place.”  Michael is a graduate of Ohio State University where he received a Bachelor of Fine Arts in Industrial Design.

View the studio’s work at  www.mayer/reed.com

2016 Experience Seattle - Object, Symbol, Message - Fellow Michael Reed

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