Michael Gerbino studied graphic design and photography at Pratt Institute. Prior to forming Archigrafika in 2008, he owned the interdisciplinary design firm MGNYC and worked for Graphis, the international journal of visual communication, as the Director of Publications.
Michael Gerbino's images and designs are known for their clarity and stark simplicity and are typically influenced by Modernism and Pop Art, but with a hard graphic edge. His environmental designs are large and playful while discretely blending into the urban landscape and standing architecture. His work encompasses a wide variety of assignments and media, including identities, environmental graphics, exhibitions and communications design for a broad range of international clients, institutions, public agencies and cultural organizations.
As the Creative Director of Archigrafika he and his team are responsible for many prominent projects that include the branding and signage of the newly renamed Willis Tower, formerly the Sears Tower, and the architectural graphics program for Trinity Church Wall Street and Myrtle Hall at Pratt Institute.
Throughout his career, Michael has coupled his professional activity with teaching and has taught Graphic Design and Senior Project at Pratt, his Alma Mater, since 1985. As a result he is able to present a unique blend of theory and practice to all prospective clients and students.