Jaime Hotz

As Associate Director of Graphic Design, Jaime oversees Luci’s team of graphic designers and illustrators. Her background in exhibition design, marketing materials, , and textile and costume design encourages her graphic design work to consider dimensionality, printing processes, color theory, and texture. Jaime spent eight years as a graphic designer and senior media designer at Chicago’s Shedd Aquarium, and worked as a graphic designer for the Chicago Shakespeare Theater as well as for a number of marketing and brand management corporations. Jaime is responsible for overseeing the development, organization, and production of all graphic elements. She establishes the graphic look-and-feel while coordinating her work with the 3D and strategy teams to ensure that the graphic elements in the space align seamlessly with exhibit and story elements.
Jaime has worked with both cultural and corporate clients including McDonald’s, Perfume Passage Museum, Harley-Davidson, the Counterterrorism Education Learning Lab, The First Church of Christ – Scientist, Ford House, USGA, Milwaukee Public Museum, and Indiana State Museum. She is an active member of AIGA and SEGD.
EDUCATION
BA Theater, University of Wisconsin
MS Design & Visual Communication, Pratt Institute
Learn more about Jaime on LinkedIn.