Read Time: 1.5 minutes
For Manolis and George Alpogianis, founders of America’s Dog & Burger in Chicago, preparing and serving Chicago’s favorite foods has been a family tradition for three generations. Upon deciding their East Randolph Street location needed an interior makeover, the brothers called their local experts at Graphic Alliance. They wanted the plain white walls and glass windows transformed into a visual storyboard of the restaurant’s fun and unique history, which like previous Alpogianis generations, included inspiration from a great American Road Trip.
Graphic Alliance set out designing, printing and installing larger-than-life historic landmarks and family photos for the new-and-improved restaurant interior. With a number of application surfaces to consider, Graphic Alliance partnered with Mactac® for all the project’s graphics media needs, from IMAGin® B-free Frosted Window Films for the front window and glass cooking counter and high-tack REBEL™ media with PERMACOLOR® ColorGard™ LUV matte overlaminate for graphics applied to the subway tile, to ROODLE™ printable media for a brick finish on the wall and MACmark® 8300 Series for cut letters on the doors.
“I’ve printed and installed a number of interior restaurant graphics throughout my career and if you don’t pick the right material, it can be a catastrophe,” says Eric Grossman, CEO of Graphic Alliance. “Mactac’s material is exceptional and their sales team does a phenomenal job helping customers understand what media works best for each application.” Grossman notes there were several challenges his team needed to overcome with this project – from finding a material that looked like painted brick to the tight timeframe to complete and the need to install all the graphics in one day, while the restaurant was open for business. “Eric and his team handled and executed the project and our vision beautifully. Graphic Alliance has tremendous experience and the final result fully met our expectations,” adds Manolis Alpogianis.
For more information regarding Mactac, visit www.mactac.com/graphics