Luci Creative

Luci Creative Hero Image - Numbers in Nature: A Mirror Maze

Luci Creative is a full-service design studio empowering the world’s leading empowering organizations to realize their goals through immersive experiences and exhibits. Working together with all stakeholders, we elevate our clients’ stories to attract, engage, and delight their visitors by our key values: collaboration, advocacy, and spark.


Founded in 2011, and with over sixty completed projects, we have built a reputation among clients as a “thought-partner.” We have developed a roadmap to success for our clients, which includes interpretive planning, discovery, design, media and interactive production, budget analysis and forecasting, and fabrication management. Your idea, your story, your passion and legacy — Luci Creative’s curious and driven designers know how to make it real.


Our team of 30+ exhibit developers, museum experts, creative strategists, exhibit designers, graphic designers, interior architects, and project managers enable us to provide our clients with a deeply experienced and unique perspective on every project. From master planning to complete design, and through fabrication and installation oversight, our team brings solid know-how and leadership at every step along the way.

Many of our team members have worked as designers and managers at large, top-tier museums, and they are familiar with the needs and challenges of complex cultural attractions. Their input on visitor behaviors, operational considerations, budget constraints, and sustainability strategies brings a valuable eye to our team and design process.

 As part of our design and master planning efforts, we carefully consider motivations, goals, and outcomes, and synthesize these elements to create tailored solutions that elevate the visitor experience. We create exhibitions that evolve to meet the changing needs of both our clients and their audiences.

 Working as an advocate supporting our clients’ goals, our completed projects can be seen throughout North America.

 Our Values:

  • Collaboration
    • We inspire people to become active participants, creating a shared sense of purpose and passion that grows.
  • Advocacy
    • We help our clients make their projects real by cultivating interest and support for their vision.
  • Spark
    • We are driven to learn and experiment, making new things that spark curiosity and creativity in others.



Women Making History: AJ Goehle
Women Making History: AJ Goehle

Read time: 8 minutes

Edsel and Eleanor Ford House Visitor Center
Edsel and Eleanor Ford House Visitor Center

Read Time: 3 minutes

Hitting the Road—How “Numbers in Nature” Became a Traveling Exhibit
Hitting the Road—How “Numbers in Nature” Became a Traveling Exhibit

The original “Numbers i

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