Linda Hofflander, Director, Vertical Marketing
Enterprise Business Division, Samsung Electronics America
Linda Hofflander is director of vertical marketing at Samsung Electronics America’s Enterprise Business Division, where she oversees the company’s go-to-market strategy for industries including education, retail, healthcare and finance. She has more than 20 years’ experience in the consulting, business development, technology and communication industries. Before joining Samsung, Linda served as chief strategy officer of The Handa Group, where she drove strategic planning and work plans for digital screen media network deployers/end-users and providers of hardware, software and services. Past experience includes senior-level and executive positions with Saddle Ranch Digital, Wireless Ronin Technologies Inc. and John Ryan Performance.