How designers display information and visually communicate with visitors creates a lasting impression. But how can designers create an experiential environment that draws people in and communicates a client’s message, but is still durable? In this three-part blog series (see links below) iZone Imaging discusses why professionals across various industries (museums, zoos, aquariums, theme parks, and retail shops) trust the versatility and power of Custom High Pressure Laminate (CHPL), a multi-purpose, durable, and attractive material.
To increase foot traffic, designers work to enhance the visitor experience. But sometimes design professionals have to piecemeal different materials together and end up wasting resources on temporary solutions. The problem is: visitors don’t like interacting with spaces that feel cobbled together, and they don’t like looking at signs and displays that are worn and in need of replacement.
Here are a few reasons designers use CHPL for permanent placemaking and experiential environments:
To Enhance Branding & Messaging:
Signs and displays are a direct reflection of the client. When branding and messaging are displayed using CHPL, signs and graphics will look new for many years. High pressure laminate manufacturers are not “one size fits all,” so when selecting a CHPL supplier designers should make sure that the company has experience working with branded environments, planners, and designers.
For Consistency of Print and Finish Quality:
No matter the project size, designers shouldn’t compromise the integrity and consistency of the client’s message. From small panels to large exhibit displays, CHPL is versatile and can be cut and shaped for any project—ensuring a consistent and cohesive look throughout for interior and exterior signage.
Best Return on Investment
Boasting a high return on investment, CHPL is incredibly durable and lasts longer than other materials—even in the highest foot traffic areas or toughest climates. However, it’s still important that designers select a CHPL supplier that provides a strong warranty on the product.
Cleaning displays is easy. Clients can keep CHPL panels clean using soap and water or common household cleaners.
Anti-microbial and scratch-resistant, CHPL remains vibrant and professional-looking, even after any visitors have enjoyed it (including children, who are often very “hands-on” participants!) Additionally, CHPL is moisture resistant and is high-impact resistant, which means the material retains its value for many years.
Feeling creative? Beyond these strong capabilities, CHPL is also customizable and perfect for exhibit fabrication. It can be used on displays that incorporate light, sound, and motion. With this versatility, CHPL can be used for all surfaces of exhibition spaces: reader rails, wall panels, signage, interactive displays, tabletops, and furniture.
To learn more—and see specific examples of how CHPL has been used in zoos, aquariums, parks and other spaces—click on the links below:
Part One: Create the Best Experiential Exhibits Using CHPL
Part Two: Enhance your Visitor Experience at Zoos and Aquariums
Part Three: Effective Sign Solutions for Parks & Open Space Projects