Interface design facilitates interaction between a human being and a machine. It is a user-centered discipline that includes the design of websites, computers, mobile communication devices, and software applications focused on the user experience. The goal of interface design is to anticipate what users might need to do, or the actions they may choose to take, and provide the means for them to complete their tasks efficiently and with satisfaction and enjoyment.
Good interface design is simple, clear, consistent, intuitive, and visually appealing. It encompasses basic graphic design principles in that it must integrate strategic use of color, images, and type. Fundamentally, it is based on user-based research and through understanding of user needs. It has been described as “the process of developing a visual language and information hierarchy that allows someone to use and engage an application.”
As digital technologies continue to find application in environmental and experiential graphic design, interface design is becoming increasingly important. Applications include interactive experiences at museums or in entertainment, retail, or other settings, as well as website design, digital signage systems, and mobile applications that help connect people to places. It will continue to gain importance as a core competency for environmental and experiential graphic designers.
Visit our Index of content related to the exciting profession of Experiential Graphic Design.