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As the brand manager for a $6.3 billion dollar global aerospace and defense company, Frances Vandal oversees Raytheon's global marketing communications strategy for the business and is a driving force in the proper application of corporate identity standards and she influences the evolution and development of new corporate identity guidelines and policies.
For the past 10 years, Frances Vandal has spearheaded several site rebranding efforts and just completed a major redesign to their business’s headquarters north of Dallas, Texas, converting it from a cowboy ranch motif to that of an innovative high tech corporation on the list of Fortune 500 companies. Features of this redesign include wayfinding, digital signage, branding, traffic flow analysis and customer experience zones using the latest in wide-screen, high-definition interactive displays. A highlight of this project is the “Patent Lounge” with its site specific installation of 1,440 illuminated acrylic crystals managed by a touch screen interface with searchable database.
Frances Vandal's educational background includes a Masters in Fine Art from Marywood University; a certificate in Computer Graphic Design from the University of California, Los Angeles; a Bachelor of Art degree from The Evergreen State College and undergraduate work in physics and computer science from the University of San Francisco.
View more of Frances Vandal's work at Raytheon.