Wayfinding can be defined as spatial problem solving. It is knowing where you are in a building or an environment, knowing where your desired location is, and knowing how to get there from your present location.
Wayfinding?
Wayfinding Articles
Adidas Laces Wayfinding and Graphics
From the SEGD Archives, circa 2014: At Adidas' new research and design building, Büro Uebule uses turbocharged typography to express the essence of sports.
 Airspace Breathes New Life into Industry City |
 Entro Communications’ Calgary Airport Wayfinding |
Thoughts and Opinions
The Digital Directory Experience + Airport Retail—Enabling Engagement
Wayfinding, be it traditional or digital, is so 2010. We get it. Show us how to get from point A to point B via mobile device in literally five text messages. Tell me where the bathrooms are and yes, perhaps I may even like to send those directions to my mobile as well – although our recent work in this space actually tells us something quite different. Initially, digital wayfinding was a one-to-one interactive experience. Users searched a destination and were provided directions to get there.
 Who Needs Signs? |
 FHWA Stands by Clearview Decision for Highway Signs, but Clarifies its Use for Community Wayfinding |
Explore SEGD Award Winners
 Whitney Museum of American Art Wayfinding |
 WalkNYC Pedestrian Wayfinding |
 Parc Olympique Lyonnais |
 Wayfinding for Moscow |
SEGD Talks - Wayfinding videos
 Panel Dialogue - The Future of Wayfinding |
 John Bosio - Connecting People to Place |
Wayfinding Academic Research
Wayfinding Firms
SEGD Wayfinding Courses
The ideal way to learn from your desk. These courses consist of webinar and workshop materials delivered by SEGD.
$50 for individual courses and $200 for the course packs (best value) for members. Click for content details.
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Wayfinding News
Pam Wayfinding Launched
Pam is a cloud-based platform for managing signs to create smarter spaces for people, transforming the way academics and students find their way around university campuses around the world, beginning with University of Technology Sydney.
Entro Goes Back to School at University of Toronto
CampusOne is an exciting new 890-bed student residence on College Street and Spadina Avenue at the University of Toronto. Located across the street from UofT’s main campus, the residence is steps from many Toronto destinations and offers five-star amenities, furnished suites, a dining program for students and on-site security.
Wayfinding Events
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