Wayfinding?

Wayfinding can be defined as spatial problem solving. It is knowing where you are in a building or an environment, knowing where your desired location is, and knowing how to get there from your present location.

Wayfinding Articles

Second Avenue Subway Wayfinding with C&VE
Second Avenue Subway Wayfinding with C&VE

It’s a long story: a 98-year-long story, in fact. When the much-anticipated addition to the Q line of the New York City Subway initiated construction, Calori & Vanden-Eynden/Design Consultants began the highly-specialized work of wayfinding for the first new stations in nearly 30 years.

2017 SEGD Fellow Jan Lorenc
2017 SEGD Fellow Jan Lorenc—Joyfully Inconsistent
IA Interior Architects' Game Changer—LinkedIn San Francisco
IA Interior Architects' Game Changer—LinkedIn San Francisco

Thoughts and Opinions

SEGD's 2017 Technology Roadmap for Experiential Graphic Design
The Technology Roadmap for Experiential Graphic Design

We live in a technologically driven society. Much of the value created in business today is underpinned by advances in technology: The economy is driven by increases in productivity and those productivity gains are driven by advances in technology. Unless you live in a cave, it is hard to escape the effects of technological advancement.

Who will own the smart city?
Who Will Own the Smart City?
Image: Openeye Global
The Digital Directory Experience + Airport Retail—Enabling Engagement

Explore SEGD Award Winners

Google Wayfinding
Google Wayfinding
Forage
Forage
Tacoma Art Museum Rebrand and Sign Scheme
Tacoma Art Museum Rebrand and Sign Scheme
Branksome Hall Campus Wayfinding
Branksome Hall Campus Wayfinding

SEGD Talks - Wayfinding videos

 Panel Dialogue - (Re)Development Destinations
Panel Dialogue - (Re)Development Destinations
Tim Fendley - Toward a Smart(er) City

Wayfinding Academic Research

Wayfinding Firms

SEGD Wayfinding Courses

The ideal way to learn from your desk. These courses consist of webinar and workshop materials delivered by SEGD.
$50 for individual courses and $200 for the course packs (best value) for members. Click for content details.

Wayfinding News

Airspace and The Breeze
Airspace Announces The Breeze

Airspace (New York) is excited to announce their new adaptive reuse project in East Williamsburg, Brooklyn set to open in Summer 2018. Their client, The Hudson Companies, Inc., along with S9 Architecture and ABS Partners Real Estate, have developed an office and retail destination, which features a rooftop restaurant with views of Manhattan. Airspace was responsible for the identity, exterior murals, signage and wayfinding.

The project was recently profiled in Crain's New York.

Cloud Gehshan Interpreting One of Wright's Finest Achievements
Cloud Gehshan to Intepret One of Wright's Finest Achievements

Cloud Gehshan is delighted to be signing the Darwin Martin House—one of Frank Lloyd Wright’s most significant residential commissions.

Wayfinding Events

2018 SEGD Conference Experience Minneapolis
2018 SEGD Academic Summit
2018 SEGD Wayfinding and Placemaking
2017 SEGD Wayfinding