Wayfinding?

Wayfinding can be defined as spatial problem solving. It is knowing where you are in a building or an environment, knowing where your desired location is, and knowing how to get there from your present location.

Wayfinding Articles

Nike NYHQ Dream Teamwork
Nike NYHQ Dream Teamwork

Collaboration was the name of the game at the new Nike NYHQ, where Nike creative directors teamed up with STUDIOS Architecture, WSDIA and a group of artists and artisans to create a slam-dunk workplace experience.

Dimensional Maps
Swish! Dimensional Innovations Makes a Big Basket at Target Center
Swish! Dimensional Innovations Makes a Big Basket at Target Center

Thoughts and Opinions

Cynthia Damar-Schnobb's Blog, "Intuitive Navigation in Interior Spaces Starts Here"
Intuitive Navigation in Interior Spaces Starts Here

How many times have you stood in front of a directory map, perhaps in a shopping mall or in a stressful environment such as a hospital, and you think to yourself, “Oh this is a terrible map!” but you couldn’t really pinpoint what exactly were the attributes of the map that make it so terrible?

SEGD's 2017 Technology Roadmap for Experiential Graphic Design
The Technology Roadmap for Experiential Graphic Design
Who will own the smart city?
Who Will Own the Smart City?

Explore SEGD Award Winners

Google Wayfinding
Google Wayfinding
Tacoma Art Museum Rebrand and Sign Scheme
Tacoma Art Museum Rebrand and Sign Scheme
King's Cross Plimsoll
King's Cross Plimsoll
Cooper Hewitt, Smithsonian Design Museum Signage
Cooper Hewitt, Smithsonian Design Museum Signage

SEGD Talks - Wayfinding videos

 Wayne Hunt: One City Thirty Years
Wayne Hunt - One City Thirty Years
Bryan Meszaros + Roger Starkweather - Trend Opportunities
Bryan Meszaros + Roger Starkweather - Trend Opportunities

Wayfinding Best Practice

Wayfinding Academic Research

Wayfinding EGD Firms

SEGD Wayfinding Podcasts

The ideal way to learn from your desk. These courses consist of podcast recordings of webinar and workshop materials delivered by the top professionals in EGD in the SEGD community.
$10 for individual Podcasts and $30 for the Podcast collections (best value) for members. Click for content details.

Enhancing Wayfinding for Aging Travelers and Persons with Disabilities
2018 Podcast | The Universal Language of Symbols, Signs & Icons
2016 Webinar | Digital Directory

SEGD Toolbox

Link to the SEGD Toolbox for Members only

Wayfinding News

National Arts Centre's Sesquicentennial Expansion
National Arts Centre's Sesquicentennial Expansion

The National Arts Centre has been a cultural destination in the heart of Ottawa for the past half-century. The NAC was originally built for the 1967 Centennial celebrations and is a stunning showcase of brutalist architecture in Canada with its geometric structure and minimal windows. To celebrate Canada's 150th anniversary, the NAC began the transformation of their space to make it more accessible to the general public and received the largest government investment for cultural infrastructure.

Trail Signage for the Gwynns Falls Trail
Trail Signage for the Gwynns Falls Trail

The City of Baltimore needed better identification for its robust network of hiking and bike trails. Cloud Gehshan (Philadelphia) created a new graphic language for the Gwynns Falls Trail, one of the busiest trails in the system.

The updated signage will improve the visibility, recognition and cohesion of the trails. The signs offer directions to adjacent highways, attractions and transit, which will increase the utility of the trails for commuters and weekend cyclists.

Wayfinding EGD Events

2018 Management for Designers
2018 SEGD Conference Experience Minneapolis