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Wayfinding?

Wayfinding can be defined as spatial problem solving. It is knowing where you are in a building or an environment, knowing where your desired location is, and knowing how to get there from your present location.

Wayfinding Articles

2018 SEGD Fellow Jane Davis Doggett—Talent, Education, Application
Trailblazing Women in EGD: 2018 SEGD Fellow Jane Davis Doggett—Talent, Education, Application

Read Time: 13 minutes
SEGD is celebrating Women's History Month by honoring our female Fellows and recognizing their outstanding work. Next up is Jane Davis Doggett, a trailblazer in the design of wayfinding systems for airports—40 of them—many of which are still in use today. A 2018 SEGD Fellow, Jane speaks about her life’s work in the video presentation “Wayfinder in the Jet Age” produced for the awards ceremony at the 2018 SEGD Conference. Read her Fellow Interview from the SEGD18 Annual for more insights into her life and career.

Wayfinding Is Where Place Meets Information Design, Photos courtesy of Joseph Mackereth
Wayfinding Is Where Place Meets Information Design
Open Space Infrastructure Provides the Framework for Easily Implementable Improvements
Open Space Signage in a Pandemic and Beyond

Thoughts and Opinions

Designing Down Under
Designing Down Under

Designing Down Under
Read Time: 4 Minutes

In the Sydney metropolitan area and across the Australian state of New South Wales, BrandCulture has implemented new wayfinding strategies for the region’s rail systems. In the Sydney suburb of Randwick, BrandCulture developed wayfinding and interpretive signage for Newmarket, a new mixed-used commercial and residential development.

BrandCulture: The Future of Built Environments After COVID-19
BrandCulture: The Future of Built Environments After COVID-19
How Will Buildings and Places Communicate Following the Pandemic?
How Will Buildings and Places Communicate Following the Pandemic?

Explore SEGD Award Winners

Memphis River Parks Signage
Memphis River Parks Signage
Gimpo International Airport: Info Inclusive for Everyone
Gimpo International Airport: Info Inclusive for Everyone
V&A Wayfinding
V&A Wayfinding
Twitch Headquarters
Twitch Headquarters

SEGD Talks - Wayfinding videos

Kelly Kolar - Building Urban Campuses: A Tale Of Two Cities
Kelly Kolar - Building Urban Campuses: A Tale Of Two Cities
Lucy Holmes - So Far, So Good
Lucy Holmes - So Far, So Good

Wayfinding Best Practice

Wayfinding Academic Research

Wayfinding EGD Firms

SEGD Wayfinding Podcasts

The ideal way to learn from your desk. These courses consist of podcast recordings of webinar and workshop materials delivered by the top professionals in EGD in the SEGD community.
$10 for individual Podcasts and $30 for the Podcast collections (best value) for members. Click for content details.

Enhancing Wayfinding for Aging Travelers and Persons with Disabilities
2016 Webinar | Digital Directory
Webinar 2015 | Budgeting 101

SEGD Toolbox

Link to the SEGD Toolbox for Members only

Wayfinding News

Isabelle Cabrera joins BrandCulture as Architectural Wayfinding Designer
Isabelle Cabrera joins BrandCulture as Architectural Wayfinding Designer

Read Time: 2 minutes
Sydney studio BrandCulture has appointed Isabelle Cabrera as Architectural Wayfinding Designer. She joins from Populous in Brisbane.
“Like many studios, we are rethinking our processes and skillsets in response to COVID and the year that was 2020. This means embracing technology and automation where appropriate, and working with our clients to explore new efficiencies that result from digital innovation,” says Nick Bannikoff, Design Director at BrandCulture.

Endpoint Scores Stadium Wayfinding Project For Everton Football Club
Endpoint Scores Stadium Wayfinding Project For Everton Football Club

Read Time: 1 minute
Experience design firm, Endpoint, is to partner with the lead consultant and architect, Pattern, to create a bespoke wayfinding signage design for a new stadium at Bramley-Moore Dock.

Wayfinding EGD Events

2020 SEGD Wayfinding & Placemaking Event
2019 SEGD Wayfinding & Placemaking Banner