Explore Experiential Graphic Design Typography

Typography?

Typography is the foundation of environmental graphic design and many experiential graphic design projects. Along with color, scale, and form, typography is a basic building block of communications in the built environment.

Typography Articles

Exhibitionism, The Rolling Stones Exhibit
It's Only Rock 'N Roll—Exhibitionism—the Exhibition

The Rolling Stones, one of the most iconic and influential musical acts of the last five decades, are the subject of the lauded traveling exhibition entitled “Exhibitionism: The Rolling Stones,” designed by Pentagram.

Adidas Laces Wayfinding and Graphics
Adidas Laces Wayfinding and Graphics
Image of Clearview Signage in Penn.
Future of Clearview with FHWA Still Murky

Thoughts and Opinions

Design To Go: Oaxaca Part I
Design To Go—Los Angeles

In this week's installment of Design To Go, Diane Burk visits California, stopping in Laguna Beach and Los Angeles.

Clearview in Pennsylvania
FHWA Stands by Clearview Decision for Highway Signs, but Clarifies its Use for Community Wayfinding
Clearview on U.S. highway signs
States, Highway Officials Push Back on Clearview Turnaround

Explore SEGD Award Winners

Exhibitionism - The Rolling Stones Exhibition
Exhibitionism—The Rolling Stones Exhibition
Border City Installation
Border City
The Contemporary Craft Center Featuring Tara Donovan
The Contemporary Craft Center Featuring Tara Donovan
Tacoma Art Museum Rebrand and Sign Scheme
Tacoma Art Museum Rebrand and Sign Scheme

SEGD Talks - Typography videos

Allan Haley: Scaling Typography

Typography Academic Research

Typography Firms

Typography News

Headshot of Paula Scher
Paula Scher Featured in "Abstract" Series on Netflix

Pentagram’s Paula Scher is featured in the new documentary series “Abstract: The Art of Design,” now streaming on Netflix. The show explores the lives and ideas of leading figures in design and architecture, with each episode focusing on a single creator and their practice. Scher’s entry, directed by the noted documentary filmmaker Richard Press (“Bill Cunningham New York”), looks at the influence New York City has had on the designer’s work, her lifelong love of typography, and the map paintings she creates alongside her client projects.

Convent of the Sacred Heart School
Poulin + Morris Creates EGD for Girls' School

Poulin + Morris (New York) created a bold and energetic branding and environmental graphics program for the new 53,000-sq.-ft. Athletics and Wellness Center at Convent of the Sacred Heart School on Manhattan’s Upper East Side.