Labeling identifies products. Signage identifies places.
Signage is a major component of all wayfinding,placemaking and identity systems, and exhibitions. SEGD is a global community of the designers, fabricators and vendors involved in using signage to create a sense of place and to enhance peoples experiences when navigating their way through spaces.
Read Time: 3 minutes
Observing and learning from nature is not a new concept within the design community. In the modern era, Frank Lloyd Wright famously developed his theory of organic architecture by studying nature. But beyond form and pattern, how can designers today look at natural phenomena to better inform their designs and be more responsive to human behavior? SEGD member firm BrandCulture (Sydney, Australia) is meeting this challenge by applying theories of “swarm intelligence” to their designs to create better wayfinding and navigation systems.
 Wayfinding Is Where Place Meets Information Design |
 Open Space Signage in a Pandemic and Beyond |
Read Time: 4 minutes
The novel coronavirus has shown how vulnerable many sectors are to future pandemics. While occupancy levels are lower, it’s the perfect time to create more resilient, adaptive spaces, and the experiential graphic design industry has the potential to lead the way.
Sydney studio BrandCulture has published a series of articles explaining how COVID-19 will impact the design of built environments from hospitality and education to healthcare and public spaces. Here are a few of its key observation-based predictions, broken down by sector:
 Good-looking Bad Maps |
 Who Needs Signs? |
 Cornell Tech |
 Project 100 |
 Tacoma Art Museum Rebrand and Sign Scheme |
 Xintangwanke Mall International Cinema |
 Martin Treu - The Experiential City |
 Charles Amundsen - Trumped! |
The ideal way to learn from your desk. These courses consist of podcast recordings of webinar and workshop materials delivered by the top professionals in EGD in the SEGD community.
$10 for individual Podcasts and $30 for the Podcast collections (best value) for members. Click for content details.
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LINXS Constructors spotlighted Selbert Perkins Design in their September 2021 Certified Firm Program Newsletter.
Read Time: 2 minutes
Modulex, a global leader in signage and visual communication solutions, is excited to announce the development of a program targeted to those wanting to start their own business. The Team Up program gives individuals the ability to create their own business without the risk or the substantial financial outlay.
Use the SEGD Indexto view pages that summarize content across the site according to the term you choose.
Digital Experience Content
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Nomenclature
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Universal Design
Digital Screen Media
Digital Signage
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