Practice area - Placemaking

Placemaking and Identity?

The Mexico Olympics Graphic Identity and Placemaking design by Lance Wyman

Placemaking is the design activity that uses communications to create experiences that connect people to place.

Placemaking and Identity Articles

Lorem Ipsum Corp. at Platov International Airport
Lorem Ipsum Corp. Revives the Past at Platov International Airport

Read Time: 7.5 minutes

From the archives, circa 2018—a 2019 Merit Award winning project: Through the creative use of technology, multidisciplinary agency Lorem Ipsum Corp. (New York) captured the spirit of the Don Cossacks and Count Matvei Ivanovich Platov in a host of interactive and experiential installations at the new airport in Rostov-On-Don, Russia.

Extra Special Sauce—McDonald's Corporation Headquarters Reimagined
Extra Special Sauce—McDonald's HQ Reimagined
Design Semester—FIT Graduate Exhibition & Experience Design at AMNH
Design Semester—FIT Graduate Exhibition & Experience Design at AMNH

Thoughts and Opinions

SEGD's 2017 Technology Roadmap for Experiential Graphic Design
The Technology Roadmap for Experiential Graphic Design

We live in a technologically driven society. Much of the value created in business today is underpinned by advances in technology: The economy is driven by increases in productivity and those productivity gains are driven by advances in technology. Unless you live in a cave, it is hard to escape the effects of technological advancement.

Branded Environments 2017 Tour T-Mobile Arena
SEGD's 2017 Branded Environments Knocked it out of the Ballpark!

Explore SEGD Award Winners

Nubo Chatswood
Nubo Chatswood
SC30 x Oakland Pop-up
SC30 x Oakland Pop-up
Shanghai Playscape
Shanghai Playscape
W Shanghai
W Shanghai

SEGD Talks - Placemaking and Identity videos

Cesar Sanchez + Herbert Seevinck - Passenger Wayfinding Innovations
Cesar Sanchez + Herbert Seevinck - Passenger Wayfinding Innovations
Katie Sprague - To Be or Not to Be: The Rise and Fall of Branded Environments

Placemaking and Identity Academic Research

Placemaking and Identity EGD Firms

SEGD Placemaking and Identity Podcasts

The ideal way to learn from your desk. These courses consist of podcast recordings of webinar and workshop materials delivered by the top professionals in EGD in the SEGD community.
$10 for individual Podcasts and $30 for the Podcast collections (best value) for members. Click for content details.

Webinar 2015 | Budgeting 101

SEGD Toolbox

Link to the SEGD Toolbox for Members only

Placemaking and Identity News

Louisiana Children’s Museum Debuts New Branding
Louisiana Children’s Museum Debuts New Branding

Read Time: 2 minutes

Louisiana Children’s Museum (New Orleans) recently debuted at City Park on August 31. The much-loved institution announced a new logo and brand, designed by award-winning Seattle-based Studio Matthews.

A Punctuated Experience for Alexander Isley, Inc.
A Punctuated Experience for Alexander Isley, Inc.

Read Time: 1.5 minutes
Last year, Alexander Isley Inc. Designers (Redding, Conn.) started work with HMA2 Architects on the development of an environmental design program for The Westport Library (Westport, Conn.). After many months of transforming the space, the new library is open and up and running.

Placemaking and Identity EGD Events

2019 SEGD Conference Experience Austin Banner
2019 SEGD Academic Summit Austin Banner