Practice area - Placemaking

Placemaking and Identity?

The Mexico Olympics Graphic Identity and Placemaking design by Lance Wyman

Placemaking is the design activity that uses communications to create experiences that connect people to place.

Placemaking and Identity Articles

Design Manual for the Swiss Federal Railways
Design Manual for the Swiss Federal Railways

Read Time: 12 minutes

Published in 1992 and reprinted in 2019 by Lars Müller Publishers, Josef Müller-Brockmann's "Passenger Information System: Design Manual for the Swiss Federal Railways" stands as an important contribution in the world of multilingual visual identity guides for transportation wayfinding and signage systems.

Lorem Ipsum Corp. at Platov International Airport
Lorem Ipsum Corp. Revives the Past at Platov International Airport
Extra Special Sauce—McDonald's Corporation Headquarters Reimagined
Extra Special Sauce—McDonald's HQ Reimagined

Thoughts and Opinions

SEGD's 2017 Technology Roadmap for Experiential Graphic Design
The Technology Roadmap for Experiential Graphic Design

We live in a technologically driven society. Much of the value created in business today is underpinned by advances in technology: The economy is driven by increases in productivity and those productivity gains are driven by advances in technology. Unless you live in a cave, it is hard to escape the effects of technological advancement.

Branded Environments 2017 Tour T-Mobile Arena
SEGD's 2017 Branded Environments Knocked it out of the Ballpark!

Explore SEGD Award Winners

Nubo Chatswood
Nubo Chatswood
SC30 x Oakland Pop-up
SC30 x Oakland Pop-up
Shanghai Playscape
Shanghai Playscape
W Shanghai
W Shanghai

SEGD Talks - Placemaking and Identity videos

Simon Borg and Brian Mirakian - Be(ing) a City
Be at Work + Be Well Dialogues

Placemaking and Identity Academic Research

Placemaking and Identity EGD Firms

SEGD Placemaking and Identity Podcasts

The ideal way to learn from your desk. These courses consist of podcast recordings of webinar and workshop materials delivered by the top professionals in EGD in the SEGD community.
$10 for individual Podcasts and $30 for the Podcast collections (best value) for members. Click for content details.

Webinar 2015 | Budgeting 101

SEGD Toolbox

Link to the SEGD Toolbox for Members only

Placemaking and Identity News

Louisiana Children’s Museum Debuts New Branding
Louisiana Children’s Museum Debuts New Branding

Read Time: 2 minutes

Louisiana Children’s Museum (New Orleans) recently debuted at City Park on August 31. The much-loved institution announced a new logo and brand, designed by award-winning Seattle-based Studio Matthews.

A Punctuated Experience for Alexander Isley, Inc.
A Punctuated Experience for Alexander Isley, Inc.

Read Time: 1.5 minutes
Last year, Alexander Isley Inc. Designers (Redding, Conn.) started work with HMA2 Architects on the development of an environmental design program for The Westport Library (Westport, Conn.). After many months of transforming the space, the new library is open and up and running.

Placemaking and Identity EGD Events

2019 SEGD Xlab Banner
Join us at the 2020 SEGD Wayfinding & Placemaking Event in Kansas City