Identity is often—and incorrectly—used interchangeably with the terms brand or branding. Brand is the overall image that a company or entity makes across all touchpoints, from one-on-one communications to television, print, product, or social media.
Eric Heiman of Volume Inc. Talks Site-Specific Branding
Wayfinding and Building Community at Grace Farms
Explore SEGD Award Winners
Identity EGD Specialists
Identity EGD Firms
The Buzz: Identity Web Links
SEGD Identity Podcasts
The ideal way to learn from your desk. These courses consist of podcast recordings of webinar and workshop materials delivered by the top professionals in EGD in the SEGD community.
$10 for individual Podcasts and $30 for the Podcast collections (best value) for members. Click for content details.
Use the SEGD Indexto view pages that summarize content across the site according to the term you choose.
Digital Experience Content
Placemaking and Identity
Strategy - Research - Planning
Urban and Civic
Business of Design
Digital Screen Media