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Signage?

Labeling identifies products. Signage identifies places.

Signage is a major component of all wayfinding,placemaking and identity systems, and exhibitions. SEGD is a global community of the designers, fabricators and vendors involved in using signage to create a sense of place and to enhance peoples experiences when navigating their way through spaces.

Signage Articles

Design Manual for the Swiss Federal Railways
Design Manual for the Swiss Federal Railways

Read Time: 12 minutes

Published in 1992 and reprinted in 2019 by Lars Müller Publishers, Josef Müller-Brockmann's "Passenger Information System: Design Manual for the Swiss Federal Railways" stands as an important contribution in the world of multilingual visual identity guides for transportation wayfinding and signage systems.

Type on the Vertical (image: examples of increasingly difficult-to-read vertical text)
Type on the Vertical
Image of Clearview Signage in Penn.
U-Turn Permitted—FHWA Reverses Clearview Decision

Thoughts and Opinions

Wayne Hunt's "Waynefinding"
Good-looking Bad Maps

Read Time: 3 minutes

December 2018 "Why do a lot of otherwise really good graphic designers design ineffective maps?"

Who Needs Signs Blog
Who Needs Signs?
User Research, Interaction, and Experience Design in 2015 SEGD Academic Journal

Explore SEGD Award Winners

Cornell Tech
Cornell Tech
Project 100
Project 100
Tacoma Art Museum Rebrand and Sign Scheme
Tacoma Art Museum Rebrand and Sign Scheme
Xintangwanke Mall International Cinema
Xintangwanke Mall International Cinema

SEGD Talks - Signage videos

Charles Amundsen - Trumped!
Martin Treu - The Experiential City

Signage Academic Research

Signage EGD Firms

SEGD Signage Podcasts

The ideal way to learn from your desk. These courses consist of podcast recordings of webinar and workshop materials delivered by the top professionals in EGD in the SEGD community.
$10 for individual Podcasts and $30 for the Podcast collections (best value) for members. Click for content details.

Webinar 2015 | Budgeting 101
2014 Webinar | Demystified: Specs for EGD

Signage News

Second Avenue Subway Wayfinding with C&VE
Calori & Vanden-Eynden to Give TDC Talk on Second Ave Subway

Read Time: <1 minute

From Type Directors Club: Join renowned signage designers Chris Calori and David Vanden-Eynden as they describe their experiences designing the signage for the first four stations of the new Second Avenue subway line in New York City. Their talk includes an introduction to signage basics, a brief history of the subway and its signage, commentary on using New York City Transit graphic standards and working with engineers and architects, and various anecdotes about the project.

MC Group and Icon Announce Merger
MC Group and Icon Announce Merger

Read Time: 1.5 minutes

MC Group and Icon, two of the leading providers of brand implementation solutions in the United States, announced last week that they have merged. The combined organization now provides comprehensive signage, construction, energy and maintenance solutions to some of the nation’s largest and most recognized brands.