Signage?

Labeling identifies products. Signage identifies places.

Signage is a major component of all wayfinding,placemaking and identity systems, and exhibitions. SEGD is a global community of the designers, fabricators and vendors involved in using signage to create a sense of place and to enhance peoples experiences when navigating their way through spaces.

Signage Articles

Image of Clearview Signage in Penn.
U-Turn Permitted—FHWA Reverses Clearview Decision

In March 2017, the future of Clearview with FHWA was still murky. The FHWA response to the public comment period had not yet been released and SEGD Fellow, Don Meeker, was hopeful that the data he and his team had collected to combat the decision in combination with pushback from state highway engineers would have a positive impact.

Official Signs & Symbols 3—Signing Bicycle Facilities
Official Signs & Icons 3—Signing Bicycle Facilities
Gensler New York’s Big Broadway Secret
Gensler New York’s Big Broadway Debut

Thoughts and Opinions

Who Needs Signs Blog
Who Needs Signs?

Everywhere we go, signs surround us. Words and pictograms tell us where we are, arrows and directions show us where to go. But do they help? Do we really need signs?

User Research, Interaction, and Experience Design in 2015 SEGD Academic Journal

Explore SEGD Award Winners

Project 100
Project 100
Tacoma Art Museum Rebrand and Sign Scheme
Tacoma Art Museum Rebrand and Sign Scheme
Xintangwanke Mall International Cinema
Xintangwanke Mall International Cinema
The Strand, American Conservatory Theater (A.C.T.)
The Strand, American Conservatory Theater (A.C.T.)

SEGD Talks - Signage videos

Martin Treu - The Experiential City
Charles Amundsen - Trumped!

Signage Academic Research

Signage EGD Firms

SEGD Signage Podcasts

The ideal way to learn from your desk. These courses consist of podcast recordings of webinar and workshop materials delivered by the top professionals in EGD in the SEGD community.
$10 for individual Podcasts and $30 for the Podcast collections (best value) for members. Click for content details.

Webinar 2015 | Budgeting 101
2014 Webinar | Demystified: Specs for EGD

Signage News

Gemini Introduces Duets Accents
Gemini Introduces Duets Accents

Read Time: 1.5 minutes

Gemini (Cannon Falls, Minn.), manufacturer of the Duets® line of premium plastic engraving material, has introduced Duets Accents™, a line of colorful, cell-cast acrylic sheet material that can be used for engraving, decorative accent or as a dimensional design component in wayfinding, ADA and architectural signage. The single-ply material features an array of contemporary colors in transparent, translucent and opaque color choices.

Matthews Paint Introduces Mobile Color Scanning
Matthews Paint Introduces Mobile Color Scanning

Read Time: <1 minute

Matthews Paint and MeasureColor recently introduced a convenient color-scanning tool for the sign industry. The portable color scanner, weighing about an ounce, easily fits in the palm of the hand and paired with a smartphone or tablet, the device makes scanning color in the field easy. The small Bluetooth® enabled scanning device accurately captures surface color using Delta E calculations and L*a*b* color values, then syncs with the app installed on a smartphone or tablet to find the closest Matthews Paint color match and formula.