Read Time: 15 minutes
Titled “Desire by Design,” a new book out this month by Jean-Pierre Lacroix of Shikatani Lacroix (Toronto) examines how desire shapes decisions and the role that design can have in the process, offering interesting history, insights from scientific research and actionable advice.
 Scent—The Next Narrative? |
 5 Years, 4 Categories, 20 Projects-Branded Environments that Wow |
If you were to Google “predictions for 2017,” you would be rewarded with 66,700,000 links. Among the top three are terrifying prophecies revealed (yet again) by Nostradamus, various quack theories from numerologists and world psychics and real insightful predictions from the likes of the Gartner Group, Forrester, Forbes, TechCrunch and several design blogs.
 The Digital Directory Experience + Airport Retail—Enabling Engagement |
 The Great Big Lesson Retailers Can Learn From Museums |
 222 Java Corners |
 Truett's Chick-fil-A |
 Coty Fume Scent Lounge |
 Row DTLA |
 Andrew Swedenborg and Kate Kirkpatrick |
 Matthew Pietkevich: Connecting Customers |
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The ideal way to learn from your desk. These courses consist of podcast recordings of webinar and workshop materials delivered by the top professionals in EGD in the SEGD community.
$10 for individual Podcasts and $30 for the Podcast collections (best value) for members. Click for content details.
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Read Time: <1 minute
Sol Shades recently opened at Orlando International Airport. The api(+) design team are proud to have developed this brand new concept, continuing their relationship with national airport retailer Stellar Partners.
Offering a wide selection of eyewear, this boutique combines function and fashion bringing styles from classic brands like Ray-Ban to high-fashion lines like Prada together in one place.
At their flagship retail location on Market and 4th Street in San Francisco, Levi’s® brand managers wanted to increase consumer engagement for their 8000-square foot retail space. With two large windows looking out onto the busy street, Levi’s worked with their longtime digital partner, Reflect, who installed two FLEXClear transparent LED video displays from PixelFLEX. As a 65-75 percent transparent LED display, FLEXClear gives designers the ability to offer a truly dynamic experience for consumers.
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