Read Time: 5 minutes
This past October, one week before the 2021 SEGD Conference Experience opened in Philadelphia, SEGD member firm Cloud Gehshan (Philadelphia) celebrated the culmination of a six-year-long project to design the wayfinding system for the new Hospital of the University of Pennsylvania Pavilion. The project represents a highly collaborative approach between designers, architects and clinicians resulting in a well-integrated and seamless design solution to a complex set of challenges.
Healthcare Articles
Hospital of the University of Pennsylvania Pavilion
 Wayfinding’s Return on Investment: Five Facts |
 Guest Post: Giving Back through Good Design |
Thoughts and Opinions
BrandCulture: The Future of Built Environments After COVID-19
Read Time: 4 minutes
The novel coronavirus has shown how vulnerable many sectors are to future pandemics. While occupancy levels are lower, it’s the perfect time to create more resilient, adaptive spaces, and the experiential graphic design industry has the potential to lead the way.
Sydney studio BrandCulture has published a series of articles explaining how COVID-19 will impact the design of built environments from hospitality and education to healthcare and public spaces. Here are a few of its key observation-based predictions, broken down by sector:
 The Design Cure—Applying Exhibit Design Expertise to Schools, Libraries, Hospitals, and Airports |
 SEGD Well: Supporting the Healing Mission |
Explore SEGD Award Winners
 City Explorer at Hassenfeld Children's Hospital |
 University of Iowa Hospitals and Clinics, Stead Family Children's Hospital |
 DZNE Signage System |
 Fred Hutch Visitor Center |
SEGD Talks - Healthcare videos
 Virginia Gehshan - Lessons from Healthcare Wayfinding: Human Factors + Building A User-centered Experience |
 Peter Dixon and Maria Tazi - Be Well |
Healthcare Best Practice
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Healthcare EGD Firms
The Buzz: Healthcare Web Links
SEGD Healthcare Podcasts
The ideal way to learn from your desk. These courses consist of podcast recordings of webinar and workshop materials delivered by the top professionals in EGD in the SEGD community.
$10 for individual Podcasts and $30 for the Podcast collections (best value) for members. Click for content details.
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Healthcare News
Pomona Valley Hospital Medical Center and Eyedog.US Implement Innovative Digital Indoor Navigation Solution
Read Time: 2 Minutes
Cutting edge wayfinding technology helps patients, staff, and visitors navigate Pomona Valley Hospital Medical Center
Mayer/Reed Creates Site Design with Sight in Mind
We marvel at the world as seen through the eyes of a child, one that is rich with imagination, explorations of nature and attraction to color. As the landscape architects on a collaborative design team for the Elks Children's Eye Clinic in Portland, Mayer/Reed considered environments for children whose sight may be limited. We asked, how could tactile qualities and perceptions of color help enrich their experience? How could we help to put children and families at ease as they approach the eye clinic for treatment?
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