Explore Experiential Graphic Design Graphic Design

Graphic Design?

Yoho Midtown Club, NY

Graphic design uses visual media to communicate ideas. Its primary tools are type, image, space, color, and form, which are combined to communicate messages via visual media including print, television, and websites.

Graphic Design Articles

Writers Theatre, Glencoe., Ill.
Writers Theatre Rewrites the Theater Experience

Since it started in the back room of a bookstore in 1992, the hallmark of Chicago’s Writers Theatre has always been intimacy. That feeling is retained in WT's new permanent home in Glencoe, Illinois. The 36,000-sq.-ft. facility, designed by Studio Gang Architects, offers an open, welcoming space that galvanizes the potential of theater to unite people through shared experience. Signage and graphics by Thirst support the architecture and celebrate Writers’ unique history and spirit.

From "SEGD Core Competencies and Subsequent Implications for Professional Practice," 2014 Communication + Place
User Research, Interaction, and Experience Design in 2015 SEGD Academic Journal
Michael Bierut Master Series at SVA New York
Michael Bierut, Master Series Exhibit at SVA Gallery

Explore SEGD Award Winners

ReFrame x Frame
ReFrame x Frame

SEGD Talks - Graphic Design videos

George Aye - Design for Social Change
Dawn Hancock - Bike Brand -The Divvy Story

Graphic Design Academic Research

Graphic Design Firms

SEGD Graphic Design Courses

The ideal way to learn from your desk. These courses consist of webinar and workshop materials delivered by SEGD.
$50 for individual courses and $200 for the course packs (best value) for members. Click for content details.

Color and Color Theory in Environmental Graphic Design

Graphic Design News

Alexander Isley Inc. Helps Launch DWR Contract
Alexander Isley Inc. Helps Launch DWR Contract

Design Within Reach came to Alexander Isley Inc. to help launch DWR Contract, a professional, trade-focused division of the legendary Modern furniture retailer. As part of their work, they developed a brand platform, key messaging points, and a new visual identity program.

Headshot of Paula Scher
Paula Scher Featured in "Abstract" Series on Netflix

Pentagram’s Paula Scher is featured in the new documentary series “Abstract: The Art of Design,” now streaming on Netflix. The show explores the lives and ideas of leading figures in design and architecture, with each episode focusing on a single creator and their practice. Scher’s entry, directed by the noted documentary filmmaker Richard Press (“Bill Cunningham New York”), looks at the influence New York City has had on the designer’s work, her lifelong love of typography, and the map paintings she creates alongside her client projects.