The idea of design as a way of thinking has its origins in Herbert A. Simon’s 1969 book The Sciences of the Artificial. Simon noted that design can be thought of as the process of transforming existing conditions into preferred ones.
Design Thinking?
Design Thinking Articles
Learning Through Making—Bluecadet and River Alive!
Read Time: 7 minutes
Bluecadet (Philadelphia) used the power of prototyping to lead the creation of a suite of digital experiences that support educational goals established by partners Habithèque and the Independence Seaport Museum for “River Alive!”
 Embracing Design Thinking and the Ways You Think About Your Work |
 SEGD's Best Content of 2016 |
Thoughts and Opinions
How might Experiential Graphic Design Embrace Design Thinking?
Design Thinking is Becoming a Driver of Innovation
Besides spatial orientation, creating a sense of place and knowing what is there, what other problems or needs might the experiential graphic design community solve for users?
 The Design of your Business Part 2 |
 User Research, Interaction, and Experience Design in 2015 SEGD Academic Journal |
SEGD Talks - Design Thinking videos
 Jackie Colburn - Design Thinking: Design Sprints |
 Siggi Bachmann - Design Thinking + Workshop |
Design Thinking Academic Research
Design Thinking EGD Firms
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The Buzz: Design Thinking Web Links
Design Thinking News
Harbinger CEO Invests in His City's Future
Steve Williams, CEO of Harbinger (Jacksonville, Fla.) has a grand vision for his hometown and he’s investing in making it a reality. Williams believes in strategic private investment in some of the city’s best buildings, in the hopes of creating "the 21st century city of the South."
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