The idea of design as a way of thinking has its origins in Herbert A. Simon’s 1969 book The Sciences of the Artificial. Simon noted that design can be thought of as the process of transforming existing conditions into preferred ones.
Design Thinking?
Design Thinking Articles
Creativity as Commodity—Co-op Culture
Read Time: 10 minutes
Ted Leonhardt sits down with SEGD for part three of a three-part series to discuss how creativity has been commoditized, how it affects designers and how to succeed in the current climate.
 Learning Through Making—Bluecadet and River Alive! |
 Embracing Design Thinking and the Ways You Think About Your Work |
Thoughts and Opinions
How might Experiential Graphic Design Embrace Design Thinking?
Design Thinking is Becoming a Driver of Innovation
Besides spatial orientation, creating a sense of place and knowing what is there, what other problems or needs might the experiential graphic design community solve for users?
 The Design of your Business Part 2 |
 User Research, Interaction, and Experience Design in 2015 SEGD Academic Journal |
SEGD Talks - Design Thinking videos
 Jackie Colburn - Design Thinking: Design Sprints |
 Siggi Bachmann - Design Thinking + Workshop |
Design Thinking Academic Research
Design Thinking EGD Firms
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The Buzz: Design Thinking Web Links
Design Thinking News
Harbinger CEO Invests in His City's Future
Steve Williams, CEO of Harbinger (Jacksonville, Fla.) has a grand vision for his hometown and he’s investing in making it a reality. Williams believes in strategic private investment in some of the city’s best buildings, in the hopes of creating "the 21st century city of the South."
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