Design Thinking?

The idea of design as a way of thinking has its origins in Herbert A. Simon’s 1969 book The Sciences of the Artificial. Simon noted that design can be thought of as the process of transforming existing conditions into preferred ones.

Design Thinking Articles

Creativity as Commodity—Co-op Culture
Creativity as Commodity—Co-op Culture

Read Time: 10 minutes

Ted Leonhardt sits down with SEGD for part three of a three-part series to discuss how creativity has been commoditized, how it affects designers and how to succeed in the current climate.

Bluecadet River Alive
Learning Through Making—Bluecadet and River Alive!
Siggi Bachmann to lead Design Thinking Workshop at the 2017 SEGD Conference
Embracing Design Thinking and the Ways You Think About Your Work

Thoughts and Opinions

Post it notes ready for the SEGD 2016 Design Thinking Workshop in Seattle
How might Experiential Graphic Design Embrace Design Thinking?

Design Thinking is Becoming a Driver of Innovation

Besides spatial orientation, creating a sense of place and knowing what is there, what other problems or needs might the experiential graphic design community solve for users?

Infinite Scale's Office in Salt Lake City
The Design of your Business Part 2
User Research, Interaction, and Experience Design in 2015 SEGD Academic Journal

SEGD Talks - Design Thinking videos

Nils Wiberg - Design Thinking / Creative Thinking / Lateral Thinking
Nils Wiberg - Design Thinking / Creative Thinking / Lateral Thinking
Siggi Bachmann - Design Thinking + Workshop
Siggi Bachmann - Design Thinking + Workshop

Design Thinking Academic Research

Design Thinking EGD Firms

Design Thinking News

Harbinger CEO Steve Williams Invests in Jacksonvile
Harbinger CEO Invests in His City's Future

Steve Williams, CEO of Harbinger (Jacksonville, Fla.) has a grand vision for his hometown and he’s investing in making it a reality. Williams believes in strategic private investment in some of the city’s best buildings, in the hopes of creating "the 21st century city of the South."