Event Recap | Jan Lorenc: Orchestrating Project Vision and Experience

An evening with multi disciplinarian and global visionary-Jan Lorenc
Set in the inspiring Boston Society of Architects building, Jan Lorenc (founder of Lorenc+Yoo Design) led a group of 30 creatives, through an environmental graphic design journey traversing a multitude of styles, design disciplines, global clients, cultures and resources. As a master story teller, Jan was able to thoughtfully and succinctly navigate his 40 year repertoire in an engaging hour-long showcase. Followed by a brief question and answer session, the audience got a wonderful glimpse into his ability to cohesively synthesize a design narrative that is true to the biography of the project and the business of this industry.

The energy of the space, the enthused minds, and not to mention the delectable hor d’oeuvres, made for a lovely, intimate and insightful evening, hosted by SEGD Boston.

-Contributed by Shalini Prasad, DeSha Creative

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