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With over eight years of graphic design experience, Eric Castorena’s expertise encompasses environmental graphic design and wayfinding. In his role as Designer with PDR’s Visual Communications team, Eric’s responsibilities include developing and expanding brand identities, workplace booklets and additional in-house graphics, along with managing multiple environmental graphic programs.
Presently, Eric Castorena is collaborating with Quantlab Financial to create an integrated environmental graphic experience at the company’s office at Greenway Plaza. The graphic experience is highly influenced by employee’s personal interests and company culture.
Eric Castorena has successfully designed and managed signage projects for major corporations such as Imperial Oil, Ltd., ExxonMobil, as well as for clients in various industries including Methodist West Houston Hospital, Village Arcade, and The Austonian, a residential community.
Eric strategically approaches every design from a pixel to the built environment with the same careful consideration and attention to detail. He has the ability to graphically capture a client’s ideas and transform them into visual concepts through illustrations and 2D and 3D design.
Eric Castorena graduated with honors from the Art Institute of Houston with a Bachelor of Fine Arts in Graphic Design. He is an active member of the American Institute of Graphic Arts (AIGA) and Society for Experiential Graphic Design (SEGD).