Wayfinding News

Arthouse Design Creates A Vibrant Brand for Chroma Apartments

Read time: 1 minute

Pomona Valley Hospital Medical Center and Eyedog.US Implement Innovative Digital Indoor Navigation Solution

Read Time: 2 Minutes
Cutting edge wayfinding technology helps patients, staff, and visitors navigate Pomona Valley Hospital Medical Center

Harbinger Sign Completes Wayfinding Project in Waterside Place at Lakewood Ranch

Read Time: 1 Minute

Guide Offers Free Web Training April 5th — Wayfinding for the Built Environment

Member Kevin Fromet, Senior Design & Wayfinding Consultant of Guide, will present a free webinar on April 5, 2022  

Vail Health and Eyedog.US implement cutting-edge digital indoor navigation solution

Eyedog.US Helps Patients, Staff, and Visitors Find Their Way at Vail Health Hospital

Hunt Design Provided Signage Design For The Las Vegas Convention Center

Read Time: 1 Minute

C&G Partners Wins Graphis Gold

C&G projects took home top honors in the Graphis Design Annual 2022 competition, presenting winning work from top designers and firms across the globe.

Eyedog.US Photo Landmark Navigation Launches a New and Improved Website!

Eyedog.US excitedly announces our newly updated website, available now!

Intraprise Solutions and Eyedog enter exclusive distribution agreement to offer digital wayfinding software in the US and Canadian markets

Read time: 2 minutes

Clearstory wins First Place in Rebrand Category for 2021 National Society of Marketing Professional Services MCA Awards

Clearstory was recently awarded first place in the Rebrand category for 2021 SMPS National Marketing Communications awards (MCA).  We are honored to be selected and included alongside so many

cquire Digital, Flyin’ High Signs, and Gable Partner to Deploy Smart Wayfinding Kiosks at Hartsfield

Read Time: 2 Minutes

Isabelle Cabrera joins BrandCulture as Architectural Wayfinding Designer

Read Time: 2 minutes
Sydney studio BrandCulture has appointed Isabelle Cabrera as Architectural Wayfinding Designer. She joins from Populous in Brisbane.
“Like many studios, we are rethinking our processes and skillsets in response to COVID and the year that was 2020. This means embracing technology and automation where appropriate, and working with our clients to explore new efficiencies that result from digital innovation,” says Nick Bannikoff, Design Director at BrandCulture.

Endpoint Scores Stadium Wayfinding Project For Everton Football Club

Read Time: 1 minute
Experience design firm, Endpoint, is to partner with the lead consultant and architect, Pattern, to create a bespoke wayfinding signage design for a new stadium at Bramley-Moore Dock.

Endpoint's Alison Richings on Mark Heywood's "Behind The Spine" Podcast

Read Time <1 minute
Endpoint’s wayfinding design director, Alison Richings, was recently invited to converse with writer and podcast host, Mark Heywood, on her specialist topic—as part of a series on how writers create characters and settings.

2020 SEGD Wayfinding + Placemaking NOW, Sept. 17-18

How do professionals who design and build experiential spaces create spaces that engage and connect people, when gathering is a risk and possible futures are unclear? SEGD’s two-day event fosters dialogues on designing public spaces that feel safe and welcoming amid the current global turmoil.

Fathom Studio Develops Signage System for Yukon University

Read Time: 1.5 minutes

BrandCulture’s branding & wayfinding designs welcome visitors to The Canopy

Read Time: 1.5 minutes
It’s hard to believe The Canopy in Sydney was once an unsightly car park. Today, this vibrant rooftop village – featuring branding and wayfinding by BrandCulture – is the new heart of its neighborhood in Lane Cove.

St. Petersburg Pier + Pier District

Read Time: <1 minute
On July 6, ArchitecturePlus International, api (+) celebrated the opening of the new St. Petersburg Pier + Pier District, debuting signage and wayfinding designed by their team.

Asterisk's GamePlan wayfinding solution

Read Time: 1 minute
The team at Asterisk programmed and created GamePlan™, a temporary signage system to bring a much-needed sense of clarity to shared spaces as communities begin to open up.

Entro's Live Webinar: Passenger Experience After a Global Pandemic

Read Time: 1 minute

This Thursday, May 21, Entro is hosting a webinar panel, "Passenger Experience After a Global Pandemic" from 12:00-1:00pm EST

NBBJ has published a timely blog and developed an open source system of temporary signage to help hospitals with patient organization and wayfinding during the pandemic.

Read Time: 1 minute
Due to the ever evolving and critical aspect of time during the fight against COVID-19, hospitals around the world are having to rapidly adapt their facilities to accommodate testing, infection control, and inpatient care. Eric LeVine and his team at NBBJ have proposed a wayfinding system for COVID-19 to help direct patients to the right place.

Wayne-Hunt, Principal Hunt Design Associates, Past President of SEGD

Read Time: 1 minute
In an interview with Quartz, prominent wayfinding designer, founder of Hunt Design, and SEGD Member, Wayne Hunt, explains how graphic cues are a necessity in some environments and yet can fall short of functional in others if not carefully executed.

UTS Central Now Open, Wayfinding by BrandCulture

Read Time: 1.5 minutes

Reich&Petch completes the Smithsonian Institution’s new David H. Koch Hall of Fossils – Deep Time ©Reich&Petch/Chris Payne

Read Time: 2 minutes

Nanov Adapts to the Changing Climate with Summer Maintenance

Read Time: <1 minute

Mosaic Stadium Earns Rick Hansen Foundation Accessibility Certification

Read Time: 1.5 minutes

Second Avenue Subway Wayfinding with C&VE

Read Time: <1 minute

A Punctuated Experience for Alexander Isley, Inc.

Read Time: 1.5 minutes
Last year, Alexander Isley Inc. Designers (Redding, Conn.) started work with HMA2 Architects on the development of an environmental design program for The Westport Library (Westport, Conn.). After many months of transforming the space, the new library is open and up and running.

Port Authority Connectpoint Real-Time Information Displays Success Generate New Contract

Read Time: 1.5 minutes

Whybrow Becomes Whybrow Pedrola (image: Whybrow and Pedrola portrait)

Read Time: 1 minute

Two Twelve Develops Wayfinding for Perelman Performing Arts Center, WTC (image: rendering exterior c LUXIGON)

Read Time: <1 minute

Connectpoint comes to Austin (image: bus stop digital signage)

Read Time: 1 minute

2019 SEGD Wayfinding & Placemaking event takes place in Philadelphia, PA, August 1-2.

PHILADELPHIA—Wayfinding & Placemaking design continue to be the heart of experiential graphic design practice worldwide.

SignAgent Launches Mobile App (image: hand holds iPad while plane takes off)

Read Time: 1 minute

Hunt Design Wayfinding in Tinseltown (image by Matt Givot Photography: sign with Hollywood sign in background)

Read Time: <1 minute

City ID Publishes Paper on Holistic Approach to Airport Wayfinding (image: cover art)

Read Time: <1 minute

City ID (Bristol) recently published a white paper entitled "Airport | Rethinking the Guest Experience: A Holistic Approach to Wayfinding," proposing Wayfinding as a service—putting the needs of guests first in the design of all elements that aid visitor understanding and experience of airport environments.

Brandculture Weaves Tales of the Raceway Inside Oran Park Library (image: signage)

Read Time: 1.5 minutes

BrandCulture recently unveiled raceway-inspired wayfinding designs at Oran Park Library that pay tribute to Oran Park Raceway’s spills and thrills.

Exploration and Whimsy at Calgary Library (image: Calgary Library signage)

Read Time: 1.5 minutes

The stunning new Calgary Central Library is an inspiring vision of what a public space can be. Designed by Snøhetta and DIALOG, the building welcomes, reflects and engages with its community.

Q&A with BrandCulture's Julian Frood on Innovating the Passenger Experience

Read Time: <1 minute

Recently, experiential graphic design and communication firm, BrandCulture (Sydney) posted a Q&A with one of their designers, Julian Frood, about designing a better passenger experience for commuters.

2019 SEGD Global Design Awards Jury Announced

Read Time: 3.5 minutes

2019 SEGD Global Design Awards Opens for Entries

Read Time: 2.5 minutes

Awards to honor excellence in experiential graphic design connecting people to place

Jackie and Harold Spielman Children's Library

Read Time: 1 minute

DLR Group Promotes Adam Wells to Principal

Read Time: 1 minute

Waltzing Matilda Centre

Read Time: 1 minute

APCO Launches DesignStudio 2

Read Time: <1 minute

The Design, Culture & Experience Show with Anna Crider Sharp

Read Time: < 1 minute
OpenEye Global's Bryan Meszaros and Steven Picanza sat down with Anna Crider Sharp of Two Twelve on their podcast, DCX: the Design, Culture & Experience show.

Ultimate Symbol Works with Airport Innovation Accelerator on New Rideshare Icon

Passengers are increasingly opting for use of rideshare companies, such as Uber and Lyft, over traditional transportation options to travel to and from airports around the world, yet consistency is

Sutherland Hospital Wayfinding

Read Time: 1.5 minutes

Anyone who has ever raced to an Emergency Department, can appreciate the importance of clear, legible signage within hospital environments.


Last year, Standards Australia released a Draft for Public Comment of "DR AS 1428.4.2:2018, Design for Access and Mobility, Part 4.2: Means to Assist the Orientation of People with Vision Impairmen

Join us at the 2018 SEGD Wayfinding and Placemaking event in Los Angeles

LOS ANGELES—Wayfinding and placemaking design continue to be the heart of experiential graphic design practice worldwide.

Endpoint Celebrates Another Award-winning Year

Endpoint is proud to announce that their international wayfinding teams have scooped up two top industry awards—including a much-coveted Gold Transform Award for wayfinding strategy, creative desig

macquarie university

Moving around campus is now a very different experience. Instead of locating buildings using confusing acronyms like E7A, the firm helped Macquarie introduce addresses like University Avenue and Wally’s Walk to facilitate navigation.

Mactac StreetTRAX

StreetTRAX™ is a print-and-apply outdoor floor graphic media that delivers sharp images and is inherently slip resistant, with no laminate needed.

Midtown 21

Michael Courtney Design (Seattle) designed building identification, interior graphics and wayfinding elements for the new 21-story Midtown 21 in Seattle.

National Arts Centre's Sesquicentennial Expansion

The National Arts Centre has been a cultural destination in the heart of Ottawa for the past half-century.

Trail Signage for the Gwynns Falls Trail

The City of Baltimore needed better identification for its robust network of hiking and bike trails.

ArtHouse Design at ENT Center for the Arts

The Ent Center for the Arts at the University of Colorado, Colorado Springs Campus is a brand-new state-of-the-art performing and visual arts educational building overlooking downtown Colorado Spri

"The Real Cost of Lost Patients"

22 Miles recently released a whitepaper entitled "The Real Cost of Lost Patients," that discusses the role of digital signage and wayfinding as a counter to lost staff time and the hundreds of thou

Unified Pedestrian Wayfinding for Ottawa-Gatineau

In 2017, Ottawa Tourism enlisted Entro to conduct research to assess the feasibility for a unified pedestrian wayfinding system in the Ottawa-Gatineau area.

Cincinnati Children’s Hospital facility branded environment design by Kolar Design, photo by Joe Harrison, JH Photo.

Recently, researcher and author Leslie Wolke of MapWell Studio completed a report entitled "Wayfinding Management: Models & Methods in Healthcare Environments" through a grant from the Sign Res

Cloud Gehshan to Design Patient-Focused Wayfinding for New Penn Medicine Pavilion

Penn Medicine’s New Patient Pavilion will be an advanced clinical facility with 500 beds, an emergency department and 50 operating and procedure rooms.

SignAgent Inc. announces the launch of SignAgent

SignAgent Inc. announces the launch of SignAgent™, a new all-in-one cloud-based wayfinding and project management platform. SignAgent allows for easy surveying, planning, programming and maintenance of signage and can automatically create fabrication-ready vector artwork right from the system.

Enhancing Airport Wayfinding for Aging Travelers and Persons with Disabilities

As part of its mission to develop near-term, practical solutions to problems faced by airport operators, Airport Cooperative Research Program (ACRP) officials selected GS&P to develop a guidebo

Hunt Design for the Los Angeles County Arboretum & Botanical Garden

To help the Los Angeles County Arboretum and Botanic Garden tell the important story of water conservation, Hunt Design recently created the Crescent Farm display.

2018 SEGD Global Design Awards Jury Announced

Christina Lyons of the Fashion Institute of Technology (New York) leads the multidisciplinary team of acclaimed designers.

Whybrow at UAL

As part of their on-going work, creative agency Johnson Banks brought in Whybrow Wayfinding to help develop a wayfinding scheme for Camberwell College of Arts, which is part of UAL (University of the Arts London).

2018 SEGD Global Design Awards Set to Open for Entries on Dec. 1

The 2018 SEGD Global Design Awards, the only international awards program focused on user experiences in the built environment, will officially open for entries on December 1, 2017.

PAM's Stephen Minning Speaks at Access 2017

Creating spaces for inclusivity and accessibility has fast become a priority for experiential designers; with 2017 bringing a close to a year’s worth of progress, the question everyone is asking is, "Are we there yet?" At Access 2017 in Brisbane, wayfinding professionals from across Australia came together to discuss this topic.

Via Collective's Katie Osborn to Talk Wayfinding at Greenbuild

Katie Osborn of Via Collective (New York) will participate in the 2017 Greenbuild Education Program, Trending Strategies for Universal Design on Wednesday, November 8.

Airspace and The Breeze

Airspace (New York) is excited to announce their new adaptive reuse project in East Williamsburg, Brooklyn set to open in Summer 2018.

Cloud Gehshan Interpreting One of Wright's Finest Achievements

Cloud Gehshan is delighted to be signing the Darwin Martin House—one of Frank Lloyd Wright’s most significant residential commissions.

ArtHouse Brands 1401 Lawrence

ArtHouse Design recently completed a wayfinding and placemaking project at 1401 Lawrence, one of Denver’s newest Class AA premiere office buildings, rising to 21 stories and overlooking historic Larimer Square.

Congratulations to Infinite Scales three partners: Amy Lukas, Cameron Smith and Molly Mazollini

It all started in 2002 after designing the Winter Olympics Games. It was one of those, "well that was fun, but what do we do now?" moments.

Idaho Falls Signage (image courtesy of City of Idaho Falls)

The city of Idaho Falls’ wayfinding project started in 2013 with an idea for better signs at the Idaho Falls Zoo. Since then, the program has expanded to include monuments, a network of signs near key trails and roadways as well as a thorough city rebranding.

Paul Hastings, Gensler Brand Design

Eager to create an innovative new space in New York to support the firm’s next generation, Paul Hastings engaged Gensler to plan and design a progressive new workplace that celebrates the firm’s di

EAMS Surpasses 100,000 Managed Signs

Recently, EAMS (Environmental Asset Management System) surpassed 100,000 surveyed and managed signs, spread across nearly 4,000 plans and over 20 million square feet, making it one of the most quic


BOSTON— Transportation, urban and campus environments are complex spaces, which have an increasing need for innovative signage and wayfinding solutions employing best practices and the lat

Jessica Schrader, C&VE (New York)

Jessica Schrader has been promoted to Senior Project Manager at C&VE (New York).

Congratulations to the winners of the 2017 SEGD Global Design Awards!

WASHINGTON, D.C. — Winning projects in the 2017 SEGD Global Design Awards were announced on June 10 at the

UTS wayfinding

Pam is a cloud-based platform for managing signs to create smarter spaces for people, transforming the way academics and students find their way around university campuses around the world, beginning with University of Technology Sydney.

Campus One by Entro

CampusOne is an exciting new 890-bed student residence on College Street and Spadina Avenue at the University of Toronto. Located across the street from UofT’s main campus, the residence is steps from many Toronto destinations and offers five-star amenities, furnished suites, a dining program for students and on-site security.

Second Avenue Subway

Amid stunning architecture and impressive works of public art riders easily find their way thanks to the fully integrated signage and wayfinding system designed by Calori & Vanden-Eynden. The sign program reinforces and extends the MTA’s branded Subway graphics system.

Nevada Museum of Art

The Nevada Museum of Art, the state’s largest art museum, now features a colorful wayfinding program and donor recognition wall by Hunt Design.

District Burlington Entrance Identification

The District Burlington is a 13 building, 54-acre office complex in Burlington, Massachusetts, outside of Boston and part of the Route 128 high-tech corridor.

Photo of Stephen Minning, Pam

Stephen Minning—Managing Director of BrandCulture, Director of PAM and SEGD Board Member—has been selected for elevate61, an accelerator program to help companies fast track their growth into the United States.

CIVIQ to Transform San Antonio

Bexar County Commissioners recently announced a new pilot program to bring state-of-the-art urban technology to the urban center of Bexar County, Texas, putting the community at the forefront of sm

Read More.

Whybrow Wayfinding and creative partners Atelier Works have been shortlisted in this year’s Transform Awards Europe.

C&VE Parkade on 8th Philadelphia

Working with a design team headed by architects WRT Design (Philadelphia) and a very limited budget, C&VE helped transform the under-whelming parking structure into one of Philadelphia’s m

Alley Over Logo

Recently Thinking Caps Design placed 2nd in a design competition held by an Arizona chapter of AIA (American Institute of Architects). 

Calgary Airport Signage and Wayfinding

Designed by architecture firm Dialog, The Calgary Airport Authority’s International Facilities Project adds two new concourses (D and E) and 24 additional gates to support the growing number of U.S

280 Park Avenue Exterior Identification

Originally designed by Emery Roth & Sons in 1961, 280 Park Avenue is one of midtown Manhattan’s premier corporate addresses.

ennead by unified field

The app provides a snapshot of the law school at any given moment and aggregates that data to provide a portrait over time. Users choose personal keywords as a part of their profiles, and they are encouraged to add keywords to their private groups and events.

2017 SEGD Design Awards Jury

Paul McConnell of Intersection (New York) heads the acclaimed multidisciplinary design task force.

MCP UAE by arthouse

The country's rich history inspired the firm to create culturally responsive designs including a comprehensive, bilingual wayfinding and signage program for the park that represents the local culture, landscape and wildlife, from the dress code and red crescent emblem to the Hajar Mountains and date palm.

2017 SEGD Global Design Awards

Awards Program to Honor Design that Connects People to Place

Troy Block by Studio SC

Taking cues from the historic facades of the two buildings formerly on the site, Studio SC organized the garage into two zones. The South area graphics feature curves with rounded letterforms and a diagonal pattern directly influenced by the Troy Laundry building’s classic herringbone brickwork. North area graphics are made up of horizontal lines and right angles, recalling the linear running bond masonry on the Boren Investment Warehouse exterior.

Buro North for Virgin

To address the very narrow space of the check-in hall at Perth Airport, Büro North developed a staged delivery of information aligning to the steps passengers are required to complete through the check-in process. In addition, Büro North’s evidence-based wayfinding approach to the project reduced the number of signs planned for the project by approximately 30%.

entro for whitney

Entro's under­stand­ing of the effect of color, typog­ra­phy and photog­ra­phy on human percep­tion allowed them to collab­o­rate with their clients to create sensory expe­ri­ences that enrich over­all percep­tion and engage­ment with the orga­ni­za­tional brand.

lance wyman designlogs page

Since 1973, Lance Wyman has logged his daily output. Nothing is ever thrown away: everything is logged with meticulous care. All the pages of Lance's "designlogs" have been photographed, edited and made into a beautifully designed book, now available on Kickstarter.

rethink nyc by isley

An ambitious, comprehensive plan to reimagine New York City-area public transit stands out with a simple, strong, and easily identifiable wordmark used in combination with the studio’s persuasive informational presentations, which are well considered, compelling and quite beautiful in their own right.

Subscribe to

Upcoming SEGD Events

2023 Careers in Experiential Design
2023 Wayfinding and Placemaking
2023 Experience Washington D.C.