Sketchbook Feature Articles

Zoya Museum Complex: Connecting Today’s Audiences to the Past’s Turbulent Times 10/21/2020 Read Time: 5 minutes	The River Runs Through it—Junipero Serra Museum Welcome Center 01/05/2018 C&G Partners (New York) recently completed a special project for the San Diego History Center: the Junípero Serra Welcome Center. Completed with funding from the San Diego River Conservancy and State Coastal Conservancy, the Junípero Serra Welcome Center features the river as protagonist.	Bluecadet Helps NASA Visitors Gain a New World View with Data Lens 11/28/2017 How does dust from central Africa end up in the Amazon, or in air filters in Maryland? The scientists at NASA’s Goddard Space Flight Center know. Their Visualization Studio recently worked with Bluecadet on “Data Lens,” an interactive experience that helps visitors understand Earth’s complex and interconnected systems.
Universal Everything, Zaha Hadid Architects and Samsung Flock Together 09/18/2017 At Milan Design Week 2017, the Samsung Galaxy design philosophy of “no borders, no boundaries” was brought to fulfillment in an immersive interactive brand experience designed by Zaha Hadid Architects and Universal Everything.	Brilliant Media Façade a Beacon for the Boris Yeltsin Presidential Center 07/10/2017 This 2017 SEGD Global Design Awards Merit Award winning project, Boris Yeltsin Presidential Center Media Façade, brings the Center's buildings to vibrant life in Ekaterinburg, Russia.	Leviathan Demos High Performance with Nike Test Stride 04/03/2017 Nike was seeking a team to design and deliver an event bringing influencers and athletes together to test their latest batch of performance winter gear—and deliver Leviathan did—with an interactive motion-triggered urban test course.
100 Million Pixels in Dubai at Float4’s City Walk 02/09/2017 Read Time: 8 minutes City Walk is a remarkable pedestrian experience, even in Dubai where grandiose, dazzling projects abound. In addition to its arresting visual and experiential content, City Walk is notable because of its strategic “future-proof” head-end system designed by Float4.	Poulin + Morris Revitalize Cornell Communications 12/19/2016 In dire need of a space befitting their Ivy League reputation for excellence, the Department of Communication at Cornell University enlisted JMZ Architects and Planners and renowned design firm Poulin + Morris Inc. to spearhead the revitalization effort.	Next-Gen Stadiums and Redesigning the Fan Experience 07/05/2016 Bill Johnson, design principal for HOK’s Kansas City and Columbus practices and a recognized leader in the design of sports facilities says, "assuring a memorable game-day experience is driving the early integration of experiential design thinking into stadium architecture."
Experience VR Design with Refik Anadol at Xplorer, July 14 06/11/2016 Infinity Room (above) is representative of media artist Refik Anadol's immersive installation approach in virtual reality, exploring the space among digital and physical	Heads-Up and Hands-On at DesignX at DSE 2016 03/02/2016 Attendees at DesignX—SEGD’s design-focused event at Digital Signage Expo 2016—will get a double-value experience: Heads (filled) up during a full-day workshop on planning and designing digital user experiences, and hands-on during a guided morning tour of the DSE 2016 show floor, where they’ll get to see, touch and feel the latest digital technology products, platforms and applications. You should be there March 15-16 in Las Vegas! Make yours a double!	Deconstructing the Customer Experience Technology Stack at DesignX and Digital Signage Expo 2016 02/24/2016 Behind the smart digital experiences you create for your clients, there are multiple layers of technology, hardware, platforms and providers to sort through. Douglas Hampton-Dowson of Reality Interactive will help you “Deconstruct the Technology Stack” with a guided tour of the Digital Signage Expo show floor March 16. It’s all part of SEGD’s DesignX partnership with DSE.
10 Absolutely Vital Tools for Designing Digital Experiences from DesignX at DSE 2016 02/17/2016 Tearing yourself away from the office for a professional development day isn’t easy, especially when there’s no clear value proposition. But DesignX is an obvious value-add. The digital world is advancing fast—will you be ready when your clients want to add an interactive user experience or media component to their project? Join us at DesignX—March 15-16 during Digital Signage Expo 2016 in Las Vegas—and leave with (at least) 10 new tools to help you design smart, user-centered digital experiences.	Refik Anadol is Changing Public Spaces with His Poetic Digital Installations. He’ll Show You How at DesignX March 15! 02/10/2016 You don’t have to understand what parametric data is to experience the poetic, dynamic beauty of Refik Anadol’s work.	Building a Digital Experience Dream Team at DesignX 02/03/2016 What do Charlie’s Angels, Sherlock and Watson and the 1992 U.S. men’s Olympic basketball team have to do with designing high-impact customer experiences?
6 Ways DesignX at DSE 2016 Will Change the Way You Think About Customer Experiences 01/20/2016 Creating smart, meaningful experiences in public spaces requires you to understand—and leverage—all the technologies, platforms, content and disciplines that make up a successful projec	DesignX at Digital Signage Expo 2016: Your 360 View of Great Customer Experiences 01/05/2016 Smart digital experiences require smart planning and design from the start.	Best of the Best SEGD Content in 2015 12/08/2015 So much great content, so little time! At SEGD, we’ve created more than 500 new articles in 2015 alone. To save you some time, we compiled a greatest-hits list of the top 20 articles, presentations and videos from SEGD events, the website and eg magazine. Enjoy the SEGD year in review!
Best in Show: 2014 SEGD Global Design Awards 11/20/2014 The Romance is Back The epic digital landscape at LAX’s new Tom Bradley International Terminal took top honors in the 2014 SEGD Global Design Awards. Art deco curtains part to reveal gold-toned dancers spinning inside a multi-tiered clock-like confection. Three-story-tall guitar strings quiver and plunk to the movements of passersby.	Yale School of Management Data Visualization 10/08/2014 Big Data Unified Field pushes the boundaries of digital signage to create a sophisticated, immersive brand experience for Yale University. Opened in January 2014, the 242,000-square-foot, Foster + Partners-designed Edward P. Evans Hall is the new home of the Yale School of Management.	221 Main Street Digital Facade 10/01/2014 Entry Statement ESI Design creates a digital streetfront experience in an evolving San Francisco technology hub.
Under Armour China Experience 10/01/2014 Retail Theater. Under Armour’s new Shanghai store flips the traditional retail model and focuses on experience over product. Designers HUSH will be at Xlab 2014 to tell the story!

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