Placemaking and Identity SEGD Global Design Awards

Turn Left Turn Right
05/27/2016

Faced with a 77-meter-long red brick wall between Tongji University and the Siping Community of Shanghai, the university’s Public Design Lab, part of the College of Design & Innovation, w

Rockaway Beach Boardwalk Graphics
05/27/2016

When Hurricane Sandy devastated New York in 2012, Rockaway Beach in Queens lost much of its iconic boardwalk.

Riverdale Country School Learning Complex
05/27/2016

The Riverdale Country School is currently building a new home for its third, fourth and fifth graders.

Hyundai Card Music Library
05/27/2016

Music-loving members of Korea’s largest credit card company, Hyundai Card, have a new venue to call their own.

Delft Station Ceiling
05/26/2016

One of the most eye-catching features of Delft’s new train station and municipal offices is its large 7700m2 vaulted ceiling, adorned with an historic city map in Delft’s blue that arch

300 South Wacker Drive
05/25/2016

300 South Wacker Drive, a commercial office building in downtown Chicago’s West Loop, needed a new identity.

QT Sydney
05/24/2016

The flamboyant QT Sydney hotel captures everything its beautifully rejuvenated landmark site demands by blending Gothic, Italian and Art Deco architecture.

Fukuoka Children’s Hospital
05/24/2016

Most of the patients at Fukuoka Children’s Hospital are critically ill and facing serious and anxiety-producing medical treatments.

Bloomberg San Francisco Tech Hub
05/24/2016

For their new tech hub in San Francisco, Bloomberg wanted to create a space that embodied their status as an established and innovative technology company.

Haymarket Pedestrian Bridge
06/07/2015

A new pedestrian bridge in Lincoln, Nebraska, links the city's arena with a festival plaza, parking areas, and an emerging neighborhood--and gives the city a television-worthy "selfie" in the process.

Platform Summit 2014
06/06/2015

A Pentagram team led by Eddie Opara was tasked with creating event graphics, wayfinding, and a digital experience for Platform Summit 2014, a conference of the non-profit organization promoting minority participation in technology and entrepreneurship.

Money Shot, FIT, Student SEGD Award winner 2015
06/06/2015

Money Shot is an interpretive system designed by FIT student Nastya Lobova to highlight the attractions of New York's Financial District.

Cathedral Church of St. John the Divine Dog Signage
06/06/2015

Created for the Cathedral Church of St. John the Divine in New York, this series of signs gently reminds visitors to curb and leash thy dogs.

Wushang Zhongyan Mall International Cinema
06/06/2015

Inspired by mega-blockbuster disaster movies, One Plus Partnership created a one-of-a-kind immersive environment for the Wushang Zhongyan Mall International Cinema in Wuhan, China. Visualizing scenes from movies like Independence Day and The Day After Tomorrow, they created scenes that could easily convince theater-goers they walked into a real film setting.

Randen Arashiyama Station
06/05/2015

GLAMOROUS Co. Ltd. helped renovate Randen Arashiyama Station about 10 years ago using sustainable materials and lighting.

MIT Media Lab Members Event
06/05/2015

The MIT Media Lab is an interdisciplinary research laboratory at the Massachusetts Institute of Technology devoted to projects at the convergence of technology, multimedia, sciences, art, and desig

Garangula Gallery Facade
06/05/2015

Renowned architecture practice Fender Katsalidis Mirams (FKM Architects) approached THERE to help with placemaking for a private art gallery located on a 50,000-hectare estate near Canberra.

Foresta Lumina
06/05/2015

How do you transform a quiet woodland park into a fantastical, fun, and family-friendly nighttime destination? The marketing team at eastern Quebec’s Parc de la Gorge de Coaticook asked Moment Factory (Montreal) to put their park on the tourist map by creating an experience that visitors wouldn’t forget.

Curtain of Names, The Advisory Board Company, C&G Partners
06/05/2015

Curtain of Names / The Advisory Board Company Member Wall

Asked to create an installation recognizing clients of the Advisory Board Company, C&G Partners created an artful, shimmering curtain of names consisting of thousands of translucent, solid rods.

Cornell University Stocking Hall
06/04/2015

What do you do with a blank wall in a dairy plant? You cover it in cow spots, of course. And hide a few cow faces in among the spots!

City of Dandenong Interpretive Structures
06/02/2015

HeineJones created a family of interpretive sculptures for the multi-cultural city of Dandenong, Australia, to celebrate the city's common language, English.

Yale School of Management
06/07/2014

Opened in January 2014, the 242,000-square-foot, Norman Foster + Partners-designed, Edward P. Evans Hall is the new home of the Yale School of Management.

Puzzle Facade
06/05/2014

Puzzle Facade was part of Javier Lloret’s thesis project in the Interface Culture master’s program at the Universität für Künstlerische und Indus

06/05/2014

In Fall 2012, the Public Theater opened a major revitalization of its New York home in the former Astor Library, a historic 1854 landmark located on Lafayette Street in East Village.

Nanchang Insun Cinema
06/04/2014

Nanchang Insun International Cinema is located in the Book City area of this southeastern Chinese city. So in its environmental graphics program for the cinema, One Plus Partnership Ltd.

Monarch Experience at The Cosmopolitan
06/04/2014

Monarch is the latest experiential design concept unveiled by The Cosmopolitan of Las Vegas, extending the library of digital narratives for which it has already won numerous design awards

ITG Headquarters Experience
06/04/2014

Investment Technology Group (ITG) is a U.S.-based multinational agency brokerage and financial markets technology firm aimed at a hedge fund and asset management clientele.

Eaton Experience Center
06/02/2014

Eaton Experience Center is a large-scale immersive multimedia installation integrated into the main atrium space of the Eaton Center in Cleveland, Ohio.

Adidas Laces Signage and Interior Design
05/31/2014

Adidas’ new research and design center in Herzogenaurach, Germany, is the place where 1,700 workers develop new products for the world leader in sports equipment and apparel.

3M Heritage Wall
05/31/2014

For 3M’s new Australian headquarters, THERE was asked to create an extensive branded environment that celebrated the company’s heritage of landmark innovations, as well as the engineers and invento

Seattle Children's Research Institute Neighborhood Visibility
05/29/2014

At Seattle Children’s Research Institute (SCRI), hundreds of world-class scientists and researchers are investigating new treatments and seeking cures for childhood diseases.

Museum of the City of New York Rebranding
05/29/2014

As part of a major renovation of the Museum of the City of New York, Cooper Joseph Studio was tasked with enlivening the core areas of the building.

MegaFaces Pavilion
05/27/2014

The MegaFaces pavilion, located at the entrance to the Sochi 2014 Olympic Park, was commissioned by MegaFon, one of Russia’s largest telecom companies and a general partner in the Sochi 2014

LAX Tom Bradley International Terminal, Integrated Environmental Media System
05/23/2014

Integrated Environmental Media System

The new Tom Bradley International Terminal opened at Los Angeles International Airport (LAX) in September 2013, the first phase of a $1.9 billion upgrade to LAX’s international service. The LEED-Silver building was designed by Fentress Architects.

Benaroya Hall Construction Enclosure, Seattle Symphony, wpa, Inc.
11/11/2013

Combining the words "edifice" and "edify" into one structure, this construction enclosure for Seattle's new symphony hall even included graphics on top, so that people in surrounding high-rise buil

David Jones Department Store, Cato Design
11/11/2013

These temporary, celebratory graphics painted the "face" of one of Sydney's most famous landmarks, the David Jones Department Store.

Gensler Studio 585
11/11/2013

An alternate workspace for Gensler's San Francisco Retail and Graphic studios, this 2,800-square-foot, street level space demonstrates the company's approach to design.

Gratefish Storm Drain, Grate Drains, Mauk Design
11/11/2013

This design for San Francisco's streets was meant to solve the ongoing problem of people dumping automobile oil into the storm drains and polluting San Francisco Bay.

Just Jeans Signage, Emery Vincent Design
11/11/2013

Glass and steel signs give an industrial character to this jeans manufacturer's corporate offices in Australia. Simple but stylish, they capture the essence of the company's product.

Levi's Jeans for Women Shop, FCB/Levi Strauss & Co., Morla Design
11/11/2013

Custom fixtures, furniture and carpeting help give this 3,200-square-foot, in-store shop its unique character.

McDonald's, Gensler
11/11/2013

Two McDonald's restaurants in two states received a new design treatment integrating architecture, graphics and space.

North Park Community Improvements, City of San Diego, Wieber Nelson Design
11/11/2013

This streetscape enhancement program was designed to meet strict federal Main Street standards, combining an area's history with contemporary design and materials.

Texas Scottish Rite Hospital for Children, HKS
11/11/2013

Inspired by the hospital's new logo, but not wanting to simply reproduce it, the designers came up with a coloring book theme.

Briggs & Riley, Gensler
11/11/2013

Briggs & Riley Prototype Store. Retail and graphic designers worked as a team to come up with a solution to a store design that coordinates multiple design initiatives (store design, identity application, retail communications and packaging) into a new brand and overall customer experience.

Brooklyn Museum of Art, Pentagram
11/11/2013

Working with Poleshek Partnership Architects, the Brooklyn Museum of Art is building a new entrance to its main facade, with two years of construction scheduled.

Donut King, Lorenc Design
11/11/2013

To market Donut King to investors, its founder and Lorenc Design incorporated the new prototype design of this store into the marketing package.

Grand Central Construction Barricades, LaSalle Partners, Two Twelve Harakawa
11/11/2013

Grand Central Terminal, the landmark Beaux Arts transportation hub in the heart of New York City, was undergoing a $175 million renovation to clean and restore the building.

Kidpower!, New York Hall of Science, NYC Hall of Science, NYC Department of Design & Construction, Chermayeff & Geismar
11/11/2013

Kidpower! A Science Playground

Kidpower! is an interactive science playground constructed on the site of the 1939 and 1964 World's Fairs.

CompUSA, Apple Computer, marchFirst (formerly US Web/CKS), Eight Inc.
11/11/2013

Apple approached both USWeb/CKS and Eight Inc. to develop a unique environment within the CompUSA San Francisco store.

Tiles of the Ocean, Parque EXPO 98, Chermayeff & Geismar
11/11/2013

The Tiles of the Oceans is a monolithic wall of 54,000 classic blue and white tiles hand made in Portugal.

Aveda Retail Prototype, Gensler
11/11/2013

The challenge of designing a retail prototype for Aveda was capturing the passion of Aveda's business: that the mind, body, and spirit are inextricably linked, and that what you put o

Board of Trade Sculpture, Board of Trade Investment Company, Gastinger Walker Harden Architects
11/11/2013

The Kansas City Board of Trade wanted to re-establish a sense of identity to its primary building approach, the focal point of which was an anonymous, vine-covered parking structure.

Flight of the Creative Spirit: Robert Crawford, State of Alaska Public Arts Program, Koryn Rolstad Studios
11/11/2013

The design team transformed an elementary school's common area into an educational and inspirational tribute to the school's namesake, Major Robert Crawford.

Frank G. Wells Building, Walt Disney Imagineering Corporate Real Estate, Venturi, Scott Brown & Associates, HKS Architects
11/11/2013

The Frank G. Wells Building is a five-story office building adjacent to the Main Alameda gate on Disney's Burbank Studio lot.

Levi's Original Spin Store Design, Levi Strauss & Co., Morla Design
11/07/2013

Morla Design created the total brand identity for Levi's Original Spin including logo development, store design, consumer brochures and all point-of-purchase collateral.

Michael Jordan's The Steakhouse, Michael Jordan/Peter & Penny Glazier, Rockwell Group
11/07/2013

With Michael Jordan, restaurateurs Peter and Penny Glazier opened a new restaurant overlooking the main concourse at Grand Central Terminal.

Nike World Campus: The Park, Ambrosini Design
11/07/2013

The Nike Campus Expansion included a 1,500-car parking garage to accommodate the increased employee capacity.

Pasadena Unified School District, Hunt Design Associates
11/06/2013

The aim of this project was to remind the public in the Pasadena School District about the many improvement projects underway in local schools.

Paris Las Vegas Casino Resort, Park Place Entertainment, Studio Arts & Letters
11/06/2013

Specialty Graphics for Paris Las Vegas Casino Resort

Wildhorse Saloon, Gaylord Entertainment, Daroff Design Inc/DDi Architects, PC/DDI Graphics
11/05/2013

The challenge for the environmental graphics and signage of the Wildhorse Saloon was the concealed location of the entertainment venue along the waterfront at the end of Disney's Plea

Muvico Paradise 24 Theater, Muvico Theaters, Development Design Group
11/05/2013

Paradise 24 is a 97,000-square-foot, 24-screen cineplex, offering an immersive Egyptian experience.

Brooklyn Academy of Music Signage, Pentagram
11/05/2013

The Brooklyn Academy of Music (BAM) is America's oldest continuously operating performing arts center, earning a reputation as a venue for avant-garde productions.

LAX Gateway, Selbert Perkins Design
11/05/2013

This dynamic landmark gateway into LAX includes 32-feet-high letterforms, a ring of fifteen 120-feet-tall pylons forming a bold gateway into the airport, and equally-spaced columns th

Museum of Fine Arts, Houston, Vignelli Associates
11/05/2013

Museum of Fine Arts, Houston: Audrey Jones Beck Building

New Steuben Flagship Store, Ralph Appelbaum Associates
11/05/2013

This store design transmits the culture of Steuben through its appearance and educational videos, making it more accessible and creating a framework for continuing change.

The Point at Cal-Expo, Scenic Designs
11/05/2013

The Point at Cal-Expo is a family entertainment complex that includes amusements from mini-golf and bumper boats to a video arcade and batting cages.

VEAG Media Facade, PLEX GmbH
11/05/2013

In visual communications, architecture and the architectural environment are increasingly important parts of corporate identity.

United Airlines Hangar Mural, Pentagram
11/05/2013

As part of the expansion of Logan International Airport in Boston, an entire section of new aircraft hangars, known as Hangar Row, is being configured.

Adobe Headquarters, Adobe Systems, Mauk Design
11/05/2013

Adobe asked Mauk Design to infuse their world headquarters lobby with their brand identity.

American Folk Art Museum, Pentagram
11/05/2013

Pentagram was commissioned by the American Folk Art Museum to develop a new institutional identity and environmental graphics for their new building on West 53rd Street.

Apple Retail Store, Apple Computer
11/05/2013

Designed to bring to computer shopping the ease of use associated with the Macintosh, Apple retail stores bring the Apple brand into a new arena.

Hollywood Shadow Project, Cameron McNall, Architect
11/05/2013

Completed in October 2001, the Hollywood Shadow Project is a series of seven installations dispersed throughout the production area of Hollywood.

Cerner Identity Structure, Cerner Corporation, Gould Evans Goodman
11/05/2013

A heavily wooded, sloped site hid Cerner's campus from passersby; lack of signage presented wayfinding problems.

ING Direct, Gensler
11/05/2013

ING Direct, an Internet division of the Dutch banking and insurance conglomerate ING Group, desired to build cafés that could attract both new customers as well as serve existing ones

Nissan, Nissan North America, Lippincott and Margulies
11/05/2013

Nissan Retail Environment Design Project

Nissan Motors' global brand resurgence took a major step forward in the U.S. with the introduction of the new Nissan Retail Environmental Design for all of its dealerships.

Salt Lake Olympics, Salt Lake Organizing Committee, Look of the Games
11/05/2013

Salt Lake Organizing Committee, Look of the Games

Yahoo!, Square Peg
11/05/2013

Yahoo! Headquarters Building Identification

Yahoo did not want to be seen as an adolescent dot.com, so the challenge was to develop a graphics program that captured the irreverent and non-institutional culture of Yahoo!

Zamias/First Union, Zamias Services, Lorenc+Yoo Design
11/05/2013

Zamias Services is an owner and developer of secondary market centers throughout the United States.

Ceramic Tiles of Italy AIA Exhibit, Italian Trade Commission, Mauk Design
11/05/2013

While the function of this exhibit was to showcase Italian tiles, a fabrication requirement was that tiles be used sparingly to keep the shipping weight down.

Desert Passage at the Aladdin, Trizec Hahn, RTKL Associates
11/05/2013

Desert Passage is the centerpiece of the Aladdin Hotel & Casino resort in the heart of the Las Vegas strip.

Neue Nationalgalerie, Jenny Holzer, Sunrise Systems
11/05/2013

Like much of her work, Jenny Holzer's installation at the Berlin Neue Nationalgalerie was site-specific, made especially for a specific space and designed to last a particular length

Point Edward Charity Casino, Dunlop Farrow Architects Inc., Entro Communications
11/05/2013

This casino interior design is based on an underwater theme and much of the architecture reflects the imagery of ships and of water "elements." The ceiling and the mechanical and elec

The Rocky Horror Show, Jordan Roth, Rockwell Group
11/05/2013

The stage is set up to resemble a run-down, neglected old-time movie palace, a tribute to "B" movies of the fifties, complete with dilapidated theater seats, an art deco chandelier an

San Diego Zoo Store, The Zoological Society of San Diego, Esherick Homsey Dodge & Davis, Schwartz Architects
11/05/2013

This store was planned organically, rather than geometrically, with the goal of placing fixtures in a way that would maximize the ratio of sales area to store circulation.

Sony PlayStation E3 2001 Exhibit, Sony Computer Entertainment America, Mauk Design
11/05/2013

This 38,000 square foot exhibit opened and ran for three days. For PlayStation, the objective is always to portray "new" – new games, new platforms, new adrenaline rush.

Thinkspace, Macquarie Bank, Emery Vincent Design
11/05/2013

The project is a series of meeting rooms and a training facility for Macquarie Bank; the goal was to enliven and activate the space to encourage open thinking and communication, and i

World Trade Center Memorial, Rocky Mountain College of Art & Design, Carrie Helle
11/05/2013

This memorial is meant to capture a moment from the morning of September 11, a day that stands strongly in everyone's mind.

Nortel Networks Calgary Campus, Nortel Networks, HOK Visual Communications
11/05/2013

Nortel Networks, a wireless telecommunications company, asked for an innovative atmosphere in their R&D facility in Calgary.

AmericaOne Identity, Vanderbyl Design
11/03/2013

In a traditionally tame event with tame graphics, AmericaOne stood out with its snow sport inspired graphics.

McSquared Restaurant + Zero°, Propp + Guerin
11/03/2013

This restaurant and café are located in a historic building in San Francisco's Barbary Coast district.

Plaza Las Americas, RTKL Associates
11/01/2013

Located in the Hato Rey district of San Juan, Plaza Las Americas shopping center has recently undergone a $210 million renovation and expansion.

POD Restaurant, Rockwell Group
11/01/2013

Inspired by retro-modernism, but without overt reference, Pod is an all white space painted with colored lights.

Restaurant Design: Quest, Alexey Ikonomou
11/01/2013

Restaurant Design: Quest. The logo for Quest is a combination of the letter Q and the number 3; the Q stands for Quest and the 3 represents the past, present, and future time periods.

Universal Citywalk, Sussman/Prejza & Company
10/30/2013

Streetscape Elements and Tenant Designs at Universal Citywalk

Gilmore Bank, Newsom Design
10/29/2013

The Gilmore Bank is an almost fifty-year-old, family-owned, hometown bank in the middle of a city.

ArboNed Office Interiors, Bureau Mijksenaar
10/29/2013

Graphics and Signage for ArboNed Office Interiors

MoMA QNS, Cooper, Robertson & Partners, Two Twelve Associates, Base Design, Michael Maltzan Architecture
10/29/2013

The exterior and interior signage express a dynamic, creative spirit unique to the building's urban site and temporary function.

Palms Casino Resort, Maloof Companies, Sussman/Prejza & Co.
10/29/2013

Set apart from the new casinos of the last few years, the Palms was built for the local Las Vegas visitor.

Reuters at 3 Times Square, Reuters North America, Instinet Corporation, ESI Design
10/29/2013

This exterior signage system is one of the largest and most technically sophisticated signs in the world.

Alesari, Kent State University, Zak Kruszynski, David Roll, Kayne Toukonen
10/28/2013

The Alesari project originated with a senior/graduate-level special topics environmental design course at Kent State University.

Upcoming SEGD Events

2017 SEGD Branded Environments
2017 SEGD Business of Design
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