Infinite Scale Feature Articles

2019 Branded Environment Speakers are as follows: (left to right, top to bottom) Angela Hill, Eric LeVine, Katie Sprague, Nathan Hill, Jill Spaeth, Joe Lawton, Eli Kuslansky, Hyunmi Jenny Lee, Braulio Baptista.
Now Introducing... Speakers for SEGD's 2019 Branded Environments

Read Time: 4 minutes
Last year, a record-breaking number of participants gathered in Las Vegas for the SEGD Branded Environments event at the Digital Signage Expo (DSE). If you were there, you know this event is awesome. If you weren't... well, you won't want to miss another year. The 2019 SEGD Branded Environments event is going to be bigger and better than ever! This year's Branded Environments program will feature a diverse line-up of speakers whose work spans the globe. Learn from bright, innovative leaders, who are challenging the traditional expectations of how brand impacts environment.

Photo: T-Mobile Arena in Las Vegas by Populous
More than Sports—10 Standout Stadiums

Read Time: 4.5 minutes

We asked a range of sports and entertainment experiential graphic design experts within the SEGD community for their picks of the best stadium experiences across the globe.

2019 SEGD Branded Environments Las Vegas, March 26-27
THE event for Brand-Centric Customer Experiences

Branding and Las Vegas: what more could you ask for? Register today and we'll see you in March!

2019 Global Design Awards Jury
9 People You Want to Know—2019 Global Design Awards Jurors

Stop the Presses!
The 2019 SEGD Global Design Awards Jurors are #Goals. Check out the esteemed jurors who are teaming up to choose this year's Best in Show, along with other amazing awards.

2018 SEGD Distinguished Member Recipient Amy Lukas of Infinite Scale
2018 SEGD Distinguished Member Amy Lukas of Infinite Scale

2018 SEGD Distinguished Member Award: Amy Lukas, Partner + Director of Events at Infinite Scale, SEGD President 2012-2013

5 Years, 4 Categories, 20 Projects-Branded Environments that Wow
5 Years, 4 Categories, 20 Projects-Branded Environments that Wow

We asked a range of branded environment design experts within the SEGD community for their picks of the most inspired branded environment designs in four categories: retail/hospitality, workplace/corporate, event/temporary and sports/fitness spanning from 2013 to 2018.

Image of the Atlanta Falcons Stadium
A Team Effort—Football Design Stories for Game Day

In honor of the faceoff between the Atlanta Falcons and the New England Patriots on Sunday, we've compiled our best football design stories. Are you ready for some football?

Best Content of 2016 Graphic
SEGD's Best Content of 2016

2016 was a busy year for our members and followers, so you probably haven’t read or watched each and every one of the over 1,000 pieces of new content posted on over the last 12 months.

US Bank Stadium
Vikings, Values and Venues—Infinite Scale's Brand Integration at US Bank Stadium

Looking back over eighteen months of brand integration work for the Minnesota Vikings at U.S. Bank Stadium, both Jim Baehr, the project's principal and Zach Norman, the project's design director, are excited about what Infinite Scale (Salt Lake City) achieved in the new $1.1 billion venue.

Infinite Scale Designs for the NHL
Infinite Scale, Experiential Graphic Design and the NHL All-Stars, Sports

To paraphrase Mark Cuban: "You've got your Big Screen, you've got a cold one and a comfy couch.

Natural History Museum of Utah Environmental Graphics and Exhibits

Of the Earth

The new Natural History Museum of Utah uses organic forms, materials, and a sympathetic environmental graphics program to fill its role as “the trailhead to Utah.”

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