Expos and Fairs Feature Articles

5 Years, 4 Categories, 20 Projects-Branded Environments that Wow
5 Years, 4 Categories, 20 Projects-Branded Environments that Wow
02/06/2018

We asked a range of branded environment design experts within the SEGD community for their picks of the most inspired branded environment designs in four categories: retail/hospitality, workplace/corporate, event/temporary and sports/fitness spanning from 2013 to 2018.

Universal Everything Samsung Experience
Universal Everything, Zaha Hadid Architects and Samsung Flock Together
09/18/2017

At Milan Design Week 2017, the Samsung Galaxy design philosophy of “no borders, no boundaries” was brought to fulfillment in an immersive interactive brand experience designed by Zaha Hadid Architects and Universal Everything.

Nike Test Stride Course by Leviathan
Leviathan Demos High Performance with Nike Test Stride
04/03/2017

Nike was seeking a team to design and deliver an event bringing influencers and athletes together to test their latest batch of performance winter gear—and deliver Leviathan did—with an interactive motion-triggered urban test course.

#Emoticanns
EmotiCannes—An Evolution of Data Visualization
07/11/2016

The zoomorphic sculpture EmotiCannes was alive for five days at the Cannes Festival of Creativity (and will live a long life at MEC) celebrating innovation and demonstrating the groundbreaking data visualization capabilities of the interaction specialists at Jason Bruges Studio.

Digital Technology: Ambient Interactivity
04/08/2014

Out of the Box. With ambient interactivity, user engagement (and design) is escaping the screen.

Dream Cube 2010 World Expo Pavilion
01/03/2014

Designing the Dream Cube

ESI Design’s digital dreamscape delighted visitors to Shanghai’s World Expo 2010.

Teknion 2007 IIDEX Exhibit
12/05/2013

Typecast

Teknion’s tradeshow exhibit sends a compelling message about its sustainability commitment and its new products—in that order.

NeoCon East Sustainability Exhibit
12/05/2013

Beauty of the Waste

Gensler’s Baltimore team reveals the ironic beauty of a resource we routinely squander.

Fabric Structures
11/26/2013

No Boundaries

Fabric structures, the once and always lightweight workhorse, create a limitless design dimension.

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