Experience Design EGD Specialists

Greg Neely is a Principal at Forge Design in Toronto, Canada
Greg Neely

"Its all about creating a compelling and memorable audience experience." Greg Neely is a founding principal of Forge Design in Toronto, Ontario.

Jonathan Jackson is a Partner at WSDIA | WeShouldDoItAll in Brooklyn, New York.
Jonathan Jackson

Jonathan Jackson is a Partner at WSDIA | WeShouldDoItAll in Brooklyn, New York. 

Glenn Davis, Gresham Smith and Partners
Glenn Davis

With 15 years of experience, Glenn has provided a full suite of environmental graphic design services—including branding and wayfinding—for a variety of healthcare and higher education

Daniela Pilossof, SEGD Vancouver Chapter Chair, Communication Designer at Public Architecture in Vancouver
Daniela Pilossof

Vancouver Chapter Chair

Daniela Pilossof is an Environmental Graphic Designer working at Cygnus Group. Her practice focuses on branded story-driven environments, and has successfully demonstrated the positive impact well crafted visitor experiences have on behavior, cultural structures, education, and by extension - happiness.

Katie Sprague, RTKL
Katie Sprague

Katie Sprague, Senior Vice President at RTKL, leads The Environments Studio, a group that combines the best of branding, interiors and environmental graphics.

Amy Siegel, C&G Partners
Amy Siegel

Amy Siegel brings over two decades of experience to the design of environmental and print graphics.

Andy Snyder, Interactive Design Director, OpenEye Global, New York
Andy Snyder

Andy Snyder is an award-winning graphic designer & creative director for OpenEye Global, a digital experience design agency, where he currently holds the role of Interactive Design Director.

James K Wheat, Design Director, Babendure Wheat Creative
James K. Wheat

James K Wheat is the Design Principal of Houston-based environmental graphic design firm Babendure Wheat Creative, specializing in signage, wayfinding, exhibit, and retail design.

David Middleton
David Middleton

2012 Distinguished Member Award honoree and 2006 Angel Award honoree

Simon Andrews, Graphic Solutions
Simon Andrews

Simon Andrews has been a principal with Graphic Solutions since 1976, serving as vice president and secretary of the corporation.

Scott Bond is the Regional Leader of HOK's Experience Design Group in Kansas City
Scott Bond

Scott Bond is the Regional Leader of HOK's Experience Design Group in Kansas City.

Henry Beer, CommArts, Stantec, Boulder, Colorado
Henry Beer

1999 SEGD Fellow

Henry Beer co-founded CommArts with Richard Foy in 1973. The two met at the office of Charles and Ray Eames and for 35 years, along with Janet Martin, headed a staff of architects, industrial, interior, graphic, and environmental graphic designers who created nationally and internationally acclaimed work for their clients.

Christina Lyons, professor and chairperson, Graduate Exhibition & Experience Design at FIT
Christina Lyons

Christina Lyons is a member of the 2019 SEGD Board, representing education. She is Professor and Chairperson of Graduate Exhibition & Experience Design at the Fashion Institute of Technology/SUNY in New York.

Previously, Christina was the Director of the Graphics Department at Lee H. Skolnick Architecture + Design Partnership, working on projects such as the Muzeiko: Children’s Museum in Sofia, Bulgaria.

Lonny Israel headshot
Lonny Israel

Lonny Israel is Associate Director of Branding, Identity and Graphic Design for Skidmore, Owings & Merrill (SOM).

Headshot of Julie Maggos, SEGD Chicago Chapter Co-Chair
Julie Maggos

SEGD Chicago Chapter Co-Chair

As Director of Environmental Graphics at IA Interior Architects, Julie helps organizations communicate within their workplaces to convey their messages, share their story, and engage their visitors and employees.

Bryan Miller
Bryan Miller

Bryan Miller is Media Exhibit Producer for Solid Light, a full-service firm that designs and builds visitor experiences that engage, enlighten and inspire.

George Bird, Two West
George Bird

"My career path has been dedicated to the design of products and environments both education and retail oriented with a key focus on creating notable experiences that get people charged up and enga

John Seeley, SurfaceMatter Design, Providence, Rhode Island
John Seeley

As a partner at SurfaceMatter Design, John Seeley serves as Principal and Creative Director for the firm’s environmental design practice.

Jody Graff, Drexel University
Jody Graff

2016 SEGD Board Member

Jody Graff is an Associate Professor and Program Director of Graphic Design in the Westphal College of Media Arts & Design at Drexel University. She has taught in the program since 1998 and served as Director since 2007.

Jen Bressler headshot
Jen Bressler

Jen Bressler was an SEGD Board of Directors member from 2011-2013.

Jen Bressler is a graduate of both Art Center College of Design (BFA in Graphics and Packaging Design)and the University of Wisconsin (BS in Art) at Madison.

Marc Jenkins
Marc Jenkins

Marc Jenkins is a graphic designer living in England. He leads the graphic design team at BDP, specialising in environmental graphic design, including wayfinding and signage.

Headshot of Brian Dyches, Open Eye, San Diego CoChapter Chair
Brian Dyches

Brian Dyches is an authority on global retail design, marketing, and customer experience elements such as social media and behavioral characteristics in various consumer environments.

Karen Ryan

Karen Ryan is co-chair for the Portland Chapter.

During her tenure with Anderson Krygier, Karen Ryan has distinguished herself as a thorough, thoughtful designer and manager of complex wayfinding and experiential graphic design programs.

Headshot of Rick-Smith, Dimensional Innovations
Rick Smith

A truly versatile designer, manager and creative leader, Rick Smith brings more than 18 years experience to DI.

Headshot of Tim McNeil, UC Davis
Tim McNeil

Tim McNeil is a principal with Muniz/McNeil, a multi-disciplinary design and research practice in Los Angeles.

Sarah English is a Graphic Designer at Security Signs in Portland, Oregon
Sarah English

Sarah English is a Graphic Designer at Security Signs in Portland, Oregon

John Scheffel, api(+)
John Scheffel

I'm 6'-5", and no, I don't play basketball.

Eric Castorena, PDR
Eric Castorena

With over eight years of graphic design experience, Eric Castorena’s expertise encompasses environmental graphic design and wayfinding.

Headshot of Jonathan Alger, C&G Partners
Jonathan Alger

SEGD President 2006-2007

Jonathan Alger is a founding partner of C&G Partners, active in all forms of communication design, especially exhibitions, interactive environments and public spaces. He is a dedicated advocate of strategic thinking and the thoughtful use of technology. He served two years as national President (2006-2007) of SEGD, the Society for Environmental Graphic Design.

Wayne-Hunt, Principal Hunt Design Associates, Past President of SEGD
Wayne Hunt

2004 SEGD Fellow, 2010 Distinguished Member Award honoree, 1995 Angel Award honoree, and SEGD President 1999-2000

Wayne Hunt founded Hunt Design in 1977 and is a nationally recognized leader in Environmental Graphics and Wayfinding Signage design.

Ellen Bean Spurlock
Ellen Bean Spurlock

With a combined background in both Industrial Design and Exhibition Design, Ellen Spurlock has, through the course of her career, found a passion in helping clients and colleagues effectively utilize the creative process – identifying a problem and cleverly solving it through exploration.

Joe Lawton
Joe Lawton

As the Managing Director of Media Objectives, Joe Lawton oversees all aspects of the studio. His passion for creating holistic brand experiences became the foundation for M-O.

Jan Lorenc, Principal Lorenc + Yoo, Atlanta, Georgia
Jan Lorenc

2017 SEGD Fellow

Jan Lorenc leads a multidisciplinary team of architects, graphic designers, sculptors and industrial designers at Lorenc+Yoo Design, the firm that he founded in 1978. He has been honored internationally by numerous design publications and organizations, and was named one of the “Twenty-Five Monuments to Environmental Graphics” by the Society of Experiential Graphic Design.

Nik Hafermass
Nik Hafermaas

Nik Hafermaas is an international award-winning artist, designer, and educational leader.

Gerald Eisterhold, President
Gerard Eisterhold

Gerard Eisterhold (Jerry) is the founder, president, principal designer and creative director of Eisterhold Associates Inc. (EAI).

Kacie Farrar, Perkins+Will
Kacie Farrar

Kacie Farrar is a branded environments designer for Perkins+Will, based in Atlanta, Georgia.

Michael Bierut Partner at Pentagrams Headshot
Michael Bierut

Michael Bierut studied graphic design at the University of Cincinnati's College of Design, Architecture, Art and Planning,graduating summa

Roger Starkweather
Roger Starkweather

Roger Starkweather is a co-chair for the Seattle Chapter.

Roger is the Founder of NewReach, based in Seattle.

Eileen Jones, Perkins+Will Branded Environments
Eileen Jones

As Principal and National Discipline Leader for Perkins+Will Branded Environments, Eileen Jones has led strategic research, community cultural interpretation, brand master planning and design devel

Gilles Bienvenu
Gilles Bienvenu

Gilles Bienvenu, a French Canadian designer, worked for several major visual communications firms based in Montreal before starting up is own design firm in May 2000.

David Park, Gresham, Smith and Partners
David Park

I am a Senior Environmental Graphic Designer at Gresham, Smith and Partners, and have enjoyed a diverse career of working on programs for m

Lee Skolnick
Lee H. Skolnick

2004 Distinguished Member Award honoree.  Former SEGD Board Member (6 years). Lee H. Skolnick, FAIA, is Founder and Design Principal of Lee H. Skolnick Architecture + Design Partnership.

Merrit Price, The J. Paul Getty Museum
Merritt Price

Merritt Price has led a team of designers to shape the Getty visitor’s experience.

Lance Wyman, SEGD
Lance Wyman

1992 SEGD Fellow.

Lance Wyman is considered to be one of the most influential graphic designers of our time, and is credited with helping to define the field of environmental graphic design. He founded Lance Wyman Ltd. in 1979 and has focused his work primarily on branding/wayfinding systems for public environments.

Leslie Wolke headshot
Leslie Wolke

2014 SEGD Board Member

Michael Courtney
Michael Courtney

Michael Courtney is Principal-in-Charge and Creative Director of Michael Courtney Design, Seattle.

Steve Reinisch, TheGreatDetailGuy
Steve Reinisch

You design. I detail.

You get to do what you like to do
and I, with you, get to do what I like to do.
You get to design, I get to detail.

Keith Helmetag
Keith Helmetag

William Harald-Wong, William Harald-Wong & Associates
William Harald

Urban Identity Designer for Southeast Asia

HEadshot of Stephen Bashore
Stephen Bashore

Stephen is currently employed as a Designer at Cloud Gehshan Associates. A Philadelphia based internationally recognized, multidisciplinary design consultancy.

Alex Meiser headshot
Alex Meiser

Alex Meiser is an Environmental Graphic Designer. Alex enjoys creating meaningful experiences where the ordinary becomes extraordinary, and something unfamiliar becomes a favorite.

Peter Hyde, Peter Hyde Design
Peter Hyde

Peter Hyde Design turns your vision into design reality.

Robin Perkins, Partner, Selbert Perkins Design, headshot
Robin Perkins

2011 SEGD Fellow

As a co-founder of Selbert Perkins Design, Robin Perkins has developed a visionary approach to art, design and communications in the built environment as well as brand strategy development and corporate communications systems.

Richard Dirstein
Richard Dirstein

Executive VP Design & Innovation, Principal

Jessica Grant

Jessica Grant is Senior Experiential Graphic Designer at Arrowstreet Inc.

Greg Nelson
Greg Nelson

Greg Nelson is an award-winning design leader who merges communication with place to create compelling solutions that engage people and inspire results.

Carrie Musson, Solid Light Inc.
Carrie Musson

Carrie Musson credits her degree in architecture and here real-world experience in graphic design as giving her the ability to see different perspectives and communicate different ideas—skill

Kevi Loius-Johnson, Creative Director, Hornall Anderson, Seattle
Kevi Louis-Johnson

When Kevi Louis-Johnson sees something that is well designed, she knows it's asking to be animated.

Robert Goes
Robert Goes

1994 Distinguished Member Award honoree and SEGD President 2004

Robert Goes is an accomplished Art Director and Project Manager. Robert Goes has been the Design Director of Design Goes, Inc for over 20 years specializing in concepts for marketing collateral, location branding and packaging.

jonathan posnett headshot
Jonathan Posnett

Jonathan Posnett is a Principal in the New York Office of Entro, with over 25 years of experience in the development of design and strategy-based solutions for clients striving to improve the user

Curtis Roberts

Curtis Roberts is Design Principal and co-owner at fd2s.

Tomas Ancona
Tomas Ancona

Experience Strategy & Design at Ancona + Associates, inc.

Geir Borg, Gagarin
Geir Borg

Geir Borg is the CEO of Gagarin Ltd., a design firm in Iceland.

HEadshot of Kelly Kolar, Principle and Founder of Kolar Design
Kelly Kolar

2017 SEGD Distinguished Member, Past Board member of SEGD (2004-2011), President of Kolar Design

Erin Stromgren

Erin Stromgren joined Dotdash in November 2012.

Jun Xie
Jun Xie

Jun Xie is a student at the Fashion Institute of Technology studying Exhibition and Experience Design pursuing a Master of Arts degree.

Noah Jeppson, IA Interior Architects
Noah Jeppson

Noah Jeppson is a recognized urban activation thought leader and experiential graphic designer. 

Rachel Einsidler headshot
Rachel Einsidler

Co-Chair of the SEGD New York Chapter.

Rachel Einsidler is a Senior Designer and Associate at Airspace with experience in experiential graphic design, exhibit design, identity and print design.

Susan May, Pentagram
Susan May

Wayshowing for more than 20 years.

JP Lacroix
JP Lacroix

Jean-Pierre Lacroix champions the roles that design and branding play in building connections with consumers.

Richard Lang
Richard Lang

Richard Lang is a principal and co-founding partner of Visual Communications.

Hannah Anderson is the Construction Administration Lead at Kolar Design in Cincinnati
Hannah Anderson

Hannah Anderson serves on the 2019 SEGD Board. She is Construction Administration Lead at Kolar in Cincinnati.

Hannah’s balance of detail-oriented and creative thought processes allows her to provide coaching within each project team to achieve desired outcomes for quality, performance and effectiveness throughout design development.

Steve Dubberly, Smallwood
Steve Dubberly

Steve is co-chair of the Atlanta chapter.

As a professional graphic designer since 2001, Steve Dubberly has designed and managed the production, installation and fulfillment of a wide range of design projects.

Patrick Gallagher, Principal of Gallagher & Associates, Washington DC
Patrick Gallagher

2012 SEGD Fellow and SEGD President 2000-2001

Patrick Gallagher, president and founder of the Washington, D.C.-based museum planning and exhibition design firm Gallagher & Associates, was named the 2012 SEGD Fellow, environmental graphic design’s highest professional honor.

Sheryl Keller Ziesmann, Shikatani Lacroix
Sheryl Keller Ziesmann

Design Director, Wayfinding

Come traffic or snow, hail or high water, Sheryl always gets her son’s hockey team to their games on schedule. Her unwavering resourcefulness, clear-sighted strategic thinking and keen sense of organization are also key assets in developing many large-scale, multifaceted projects.

Tim Rucker
Tim Rucker

Tim Rucker's Specialties: Signage Design, Wayfinding, Print Graphics, and Logo Design

Tim Rucker is a native of Montgomery, Alabama. I was raised in middle Tennessee, and calls Nashville, Tennessee home.

Headshot of Michele Phelan, SEGD Boston Chapter Chair, Co-founder of 96pt.
Michele Phelan

2007 Angel Award honoree

Michele’s professional career spans over twenty years of design leadership and management in Boston, with specialization in corporate, institutional, and educational clientele. She has worked with National Grid, University of Massachusetts, Children’s Hospital Boston, and New England Aquarium.

Michael Reed, Partner, Mayer/Reed, Portland, 2016 SEGD Fellow
Michael Reed

2001 Distinguished Member Award Honoree
2004-2009 SEGD Board Member
2005-2008 SEGD Board Education Chair
2016 Fellow Award

Michael Reed is the partner in charge of Mayer/Reed’s visual communications and product design group, which was established in 1977 to integrate visual communications into the built environment.

Trisha Solssa
Tricia Solsaa

Tricia Solsaa is an environmental graphic designer. Previous experience includes Director of Environmental Graphic Design, Project Manager, Creative Director and Owner.

Headshot of Paula Scher
Paula Scher

2019 SEGD Fellow

Headshot for Lynne Bernhardt
Lynne Bernhardt

For more than twenty years, Lynne Bernhardt has sharpened her graphic design skills, specializing in sign system design and wayfinding.

Cynthia Torp, Solid Light, Inc.
Cynthia Torp

Cynthia Torp is Owner/President of Solid Light, Inc.

Headshot of Kate Keating, Founder of Kate Keating Associates
Kate Keating

Kate Keating a San Francisco based Designer, is known as a pioneer in the environmental graphic design community and has contributed to the success of many award-winning, community-oriented project

Emily Desai

Smart design for brands and spaces. 

Fueled by optimism (and caffeine), Emily Desai offers creative solutions for ordinary--and extraordinary--projects.

Kyle Richter, RSM Design
Kyle Richter

Creating experiential architecture, signage, wayfinding and graphics for the built environment ​to ​connecting people to place​ and enhancing the guest experience​.

Joell Angel-Chumbley, Creative Lead, Kolar Design, CIncinnati
Joell Angel-Chumbley

Joell Angel-Chumbley received a Master of Fine Arts Degree from the School of Art at the University of Cincinnati, Magna Cum Laude, in 2000; and a Bachelor of Fine Arts in graphic design from the C

Cary Lancaster, Branded Environments Designer, Perkins+Will, Chicago
Cary Lancaster

Cary Lancaster is a Branded Environments Designer at Perkins+Will in their Chicago office.

Robert Probst, University of Cincinnati, DAAP
Robert Probst

1996 SEGD Fellow

Designer Robert Probst was chosen to lead the University of Cincinnati’s College of Design, Architecture, Art, and Planning (DAAP) as its new dean in July 2008.

Korinna Hirsch
Korinna Hirsch

I help people tell their stories!

Steven White

Steven White is a creative services professional with a depth of expertise in branding, design, and research.

Headshot of Designer Jim Harding, Gresham, Smith and Partners
Jim Harding

Jim Harding leads Gresham, Smith and Partners, an award-winning Environmental Graphic Design Group based in Nashville, Tennesee.

Wendy Evans Joseph
Wendy Evans Joseph

Wendy Evans Joseph, FAIA holds a Master in Architecture from Harvard University Graduate School of Design and a Bachelor of Arts from the University of Pennsylvania.

Jessi Mueller is an Exhibition Designer at Crystal Bridges Museum of American Art in Bentonville, Arkansas.
Jessi Mueller

Jessi Mueller is an Exhibition Designer at Crystal Bridges Museum of American Art in Bentonville, Arkansas.

Richard Foy, CommArts, Stantec, Boulder, Colorado
Richard Foy

1999 SEGD Fellow

Richard Foy co-founded CommArts with Henry Beer in 1973. The two met at the office of Charles and Ray Eames. CommArts was an office of architects, industrial, interior, graphic, and environmental graphic designers.

Pamela Steiner, Branded Environments Designer, Perkins+Will, Chicago
Pamela Steiner

Pamela Steiner is a Branded Environments Designer at Perkins+Will, Chicago

Headshot of Josh Goldblum, Bluecadet
Josh Goldblum

Technology should provide opportunities for human connection, inspiration, and awewhile not drawing attention to itself.”  - Josh Goldblum, Bluecadet

Brooksany Vettergreen, Roll, Barresi & Associates
Brooksany Vettergreen

Brooksany Vettergreen brings with her a decade of experience in environmental graphics, as well as print and web design.

Regina Czerr
Regina Czerr

Regina Czerr is a co-chair for the Charlotte Chapter.

Adam Brodsley, Volume Design, Inc.
Adam Brodsley

Adam Brodsley co­founded Volume Inc. at the dawn of the new millennium (which admittedly sounds like a long time ago) and has since served as Principal and Creative Director.

Will Ayers
Will Ayers

Will Ayers is the Founder/Creative Director of FOUND., a contemporary multidisciplinary design studio based in Downtown Los Angeles with a studio practice to challenge and modernize conventional wa

Steve Stamper
Steven Stamper

SEGD President 2008-2009

Steven L. Stamper, SEGD was one of the founders of fd2s in 1985 and currently leads the team as it addresses critical strategic and technical issues related to wayfinding, orientation, and placemaking in the environment.

Smita Modi, Environmental Graphic Designer, Perkins+Will, Chicago
Smita Modi

Smita Modi is an Environmental Graphic Designer at Perkins+Will in their Chicago office.

Smita Modi has been with Perkins+Will for the past 10 years.

Anthony Morrison, Element EGD
Anthony Morrison

Anthony Morrison is the Portland Chapter Co-Chair

Provider of Organic Experiences. Anthony Morrison first discovered SEGD almost 10 years ago while working at the ASI Modulex (Now ASI) corporate office in Dallas, Texas.

Brian Weatherford, Perkins+Will
Brian Weatherford

Brian Weatherford  of Perkins + Will has more than 15 years of experience and is trained as an architect, while his work experience has also emphasized brand strategy, identity development, in

Lee Ater, Principal Strategy and Creative at Lot22 in Seattle
Lee Ater

Lee Ater is co-chair of the SEGD Seattle Chapter.

Lee Ater is a principal and creative director at Seattle-based Arscentia, specializing in brand and experience strategy, branded environments and exhibit design, integrated communication design, and placemaking through branded stories.

Photograph of Vince Frost
Vince Frost

Vince Frost is Chairman and Creative Director for Frost* Design, an internationally focused creative ideas studio of 30 people based in Sydney, Australia.

Rachel Campbell
Rachel Campbell

Rachel Campbell earned her Bachelor of Design majoring in Graphic Design from Massey University, Wellington, New Zealand and has been with HKS Architects since 2008.

Headshot of Ronald Shakespear, Desigño Shakespear, SEGD Fellow
Ronald Shakespear

2008 SEGD Fellow

Ronald Shakespear was born in Rosario in 1941. He has been Chair Professor at the University of Buenos Aires and Past President of ADG. He founded Diseño Shakespear in Argentina 50 years ago and is now directed with his son Juan (DI Uba). Lorenzo, another son

Stefanie Hajer, CallisonRTKL
Stefanie Hajer

Au courant with all things design 

Tony Miceli, Electrosonic
Tony Miceli

Tony Miceli is executive consutant with Electrosonic.

Ray Berberich, Berberich Design
Ray Berberich

The best wayfinding signage is concise and straightforward yet subtle.

David Harvey
David Harvey

2012 Insight Award Honoree; Senior Vice President of Exhibition at the American Museum of Natural History

Philip Tiongson, Potion
Phillip Tiongson

Phillip Tiongson is a co-founder of Potion, a New York based interactive design studio that crafts technology into intuitive interactive experiences.

Paul Mijksenaar
Paul Mijksenaar

We help people to find their way, sometimes by signs.

We help people to find their way. Of course we still advise to put up signs when applicable. But more and more we change our focus to architectural and spatial planning. The more signs you see, the worse the architecture. We don't 'show' the way people have to go but encourage natural wayfinding.

Tucker Trotter, Dimensional Innovations
Tucker Trotter

Tucker Trotter Served on the SEGD Board of Directors from 2007 to 2013

 

Headshot of Richard Poulin, Poulin & Morris
Richard Poulin

2005 SEGD Fellow

Richard Poulin is a Principal of Poulin + Morris Inc., an award-winning, multidisciplinary design consultancy, where he has created visual communications programs for an extensive range of clients.

Frances Terry, Senior Designer and Project Manager, Michael Courtney Design
Frances Terry

Frances Terry is a Senior Designer and Project Manager at Michael Courtney Design with 15+ years of experience in graphic design with an extensive background in environmental graphic design, exhibi

P. Michael Anderson, SenovvA/FI Studios
P. Michael Anderson

Many projects start out as a simple sketch on napkin; others are simply a three-sentence concept; others yet, a 400 page specification.

Shawn Sanem is a Senior Design Specialist in Experience Design at HOK in Kansas City
Shawn Sanem

Shawn Sanem is a Senior Design Specialist in Experience Design at HOK in Kansas City.

Shari Berman, Evidence Design
Shari Berman

Shari Berman is a founding partner of Evidence Design, an award-winning museum planning and design firm in Brooklyn with a reputation for innovative thinking and outstanding design.

Traci Sym, Second Story Headshot
Traci Sym

Traci Sym is a member of the 2019 SEGD Board of Directors and a Principal at plus & greater than

Jim Baehr, Infinite Scale
Jim Baehr

Principal and Sr Project Manager Specializing in Sports Venues

As Principal and Senior Project Manager at Infinite Scale, Jim provides the foundation for each client project. As a trained graphic designer combined with an extensive background in working with architects, Jim brings an expert eye for the creative process together with an analytical approach to ensure that complex projects achieve both aesthetic and organizational success.

aj goehle headshot
AJ Goehle

As the leader of a creative agency, AJ Goehle is focused on building and leading top talent, growing Luci Creative, developing strategic processes and hands-on client engagement.

Annelle Stotz
Annelle Stotz

Annelle Stotz is co-chair for the Seattle Chapter

Annelle Stotz is a designer working at IA Interior Architects, and is growing the EGD capability in the Seattle office. She is working with global teams to create strategic and integrated experiences for clients within their workplace.

Jamie Turpin

Jamie Turpin has spent her professional career as a project designer in Dallas and Kansas City.

Allison Harris, Architect, 310 Architecture + Interiors, Raleigh-Durham, North Carolina
Allison Harris

Allison Harris is a co-chair of the SEGD Raleigh Chapter and an architect at 310 Architecture + Interiors.

Wayne McCutcheon, Entro
Wayne McCutcheon

SEGD President 2010-2011

Wayne is a Past President of SEGD and a member of the 2016 SEGD Board of Directors.

Wayne, a principal and founding partner of Entro, has been instrumental in the successful planning, design and implementation of many large-scale wayfinding and corporate identity programs over the past 20 years.

Steffany Brady
Steffany Brady

Steffany Brady, is a Fine Artist and a Senior Graphic Designer with emphasis in Environmental Graphic Design

Terry Graboski, CEO Beck & Graboski Design Office
Terry Graboski

Terry Graboski is the CEO of Beck & Graboski Design Office.

Kim Baer, KBDA
Kim Baer

Kim Baer, principal of Los Angeles-based design studio KBDA, is a strong believer in the power of design as a strategic tool.

Virginia Gehshan, Partner, Cloud Gehshan Associates, Philadelphia, 2010 SEGD Fellow, SEGD President 1992-1993
Virginia Gehshan

2010 SEGD Fellow, 1995 Angel Award honoree, and SEGD President 1992-1993

Virginia Gehshan and Jerome Cloud were the recipients of the SEGD Fellow Award in 2010. They have built their practice on intellectual rigor, systemic thinking, and a user-centered approach to information architecture.

John Lutz is a Partner in Selbert Perkins Design, Chicago
John Lutz

John Lutz was SEGD President in 2016-2017 and serves on the 2019 SEGD Board. He is a Partner at Selbert Perkins Design in Chicago.

John brings to SPD the ability to turn verbal concepts into powerful graphic identities and dynamic communications programs. John Lutz has been an integral part of the SPD team for nearly two decades.

Eddie Opara, Pentagram
Eddie Opara

Eddie Opara was born in Wandsworth, London in 1972. He studied graphic design at the London College of Printing and Yale University, where he received his MFA in 1997. He began his career as a designer at ATG and Imaginary Forces and worked as a senior designer/art director at 2×4 before establishing his own studio, The Map Office, in 2005. He joined Pentagram’s New York office as partner in October 2010.

Adam Taylor
Adam Taylor

Adam Taylor is a freelance designer and assistant professor of graphic design in the Art & Design Department at Southern Utah University.

Russell Dow is a Co-Chair for the St. Louis Chapter and Senior Experiential Designer at PGAV Destinations
Russell Dow

Russell Dow is a Co-Chair for the St. Louis Chapter.

Mike Heine, HeineJones
Mike Heine

Mike Heine, graphic designer, typographer, experience designer, communicator. Over 20 years professional experience.

Mike is the founder and co-director Director of HeineJones – an internationally recognised experiential design studio based in Melbourne, Australia.

Corinn Soro, Kideney Architect
Corinn Soro

Passionate healthcare Interior Designer with a focus on creating comprehensive environments from space planning to signage.

Jamie Turpin

Jamie Turpin has spent her professional career as a project designer in Dallas and Kansas City.

Austin Frith, Dallas Chapter Co-Chair
Austin Frith

Austin Frith is excited to provide the SEGD DFW Chapter with leadership that will help grow the local chapter membership while providing networking and education events that benefit local SEGD members.

James Hungerford
James Hungerford

James is Senior Vice President of Bluewater Studio, a new concept providing high-quality integrated exhibition, environment, and media solutions.

Photograph of Lauren Kelly, Mustard Square
Lauren Kelly Sheridan

Lauren Kelly Sheridan prides herself on operating at the intersection of design + technology, bringing together creativity and technical excellence.

Gretchen Bustillos

Gretchen Bustillos is a talented graphic designer with experience in a variety of creative disciplines.

Photo of Jeff Grantz, Materials & Methods
Jeff Grantz

Jeff Grantz attended the Rhode Island School of Design where he later taught in the departments of Industrial Design, Interior Architecture, and Foundation Studies.

Photo of Jack Bryce, Jack Bryce Urban Design
Jack Bryce

Brisbane Co- Chair Chapter Chair

Jack Bryce is the principal of Jack Bryce Urban Design with over 20 years experience in planning and design for corporate, property, sports, tourism, government, land management, entertainment and transport clients.

Kelley Bozarth, Little
Kelley Deal

Kelley Deal is a Co-chair for the Charlotte Chapter.

Environmental Graphic Designer. Will travel. Gladly.

I'm an environmental graphic designer in Charlotte by way of the Midwest, with a background in both interior architecture and graphic design.

Oscar Fernandez headshot
Oscar Fernandez

Oscar Fernandez represented education as the education committee chair on the SEGD Board of Directors from 2011-2014.

Mark Askew

Mark Askew has spent the majority of the last 28 years designing, managing and implementing large scale signage projects for a wide variety of clients and building types.

Jim Gilmore, Co-Founder of Strategic Horizons and co-author of The Experience Economy
Jim Gilmore

Co-author of The Experience Economy, James H.

Bernard Semerdjian is an Experience Designer at BRC Imagination Arts in Los Angeles.
Bernard Semerdjian

Bernard Semerdjian is an Experience Designer at BRC Imagination Arts in Los Angeles. Before joining BRC Imagination Arts, Bernard Semerdjian worked for Peter Green Design.

Katie Osborn

Katie Osborn is the Founder, Principal, and Wayfinding Strategist for Via Collective, formerly The Office of Katie Osborn.

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