DI Gets Caught in the Hornet's Nest

Dimensional Innovations (Overland Park, Kansas) partnered with the Charlotte Hornets on the team's locker room and lounge renovation.

Dimensional Innovations had several goals for the project. The space needed to have the comfort of a second home but the energy of an NBA game, packed with energy, passion, and teamwork. It also needed to showcase the return of the Hornets name with a new logo and brand identity that is fully integrated into the interior design.

Dimensional Innovations was responsible for the complete design aesthetic of the branded spaces, from illuminated graphics to the bathroom tile to solid-surface lockers. After digging deep into the Charlotte Hornets culture and operations, the DI team created new graphics and interiors designed to reflect the new direction of the franchise. 

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