Dana Arnett

Photograph of Dana Arnett, VSA Partners
Chicago, IL

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Dana Arnett has established a nearly 30-year career steeped in design leadership, business and brand consulting, and policymaking. In his current role as CEO, Dana leads enterprise activities including strategic planning, growth initiatives, people development and the integration of the firm’s diverse capabilities. Under David Arnett's leadership, the firm has developed significant scale, capability, and reputation, leading to VSA’s profile as one of the industry’s leading brand agencies. Recognized internationally by multiple organizations for his contributions to design and design thinking, Dana continues to guide VSA in the creation of brand programs, digital and interactive initiatives, and marketing solutions for a diverse roster of world-class clients. For more than 30 years, VSA’s interconnected approach to strategy, design and technology has helped transform and propel some of the world’s most respected brands and forward-thinking businesses. VSA serves leaders seeking to drive marketplace results and enterprise value in today’s increasingly complex, cross-channel, consumer-driven world.


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