Xlab, SEGD’s technology and innovation conference for the experiential graphic design community, was held two weeks ago on October 27 and 28.
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Cory Clarke has pursued a career that bridges the technology and design fields, and he continues to steer technology innovation for VSA. His experience ranges from technology VP at an internet startup and leading his own software consultancy to academic research and teaching at Columbia University and Pratt Institute. Corey Clarke also holds several patents in software and building design. In 2006, Cory co-founded Tender Creative, which became part of VSA Partners in fall of 2012. He was the digital lead on VSA’s work with MAC Cosmetics, Rolex and Ralph Lauren.
VSA Partners designs and activates brands to outperform in the modern world. For more than 30 years, VSA’s interconnected approach to strategy, design and technology has helped transform and propel some of the world’s most respected brands and forward-thinking businesses. They serve leaders seeking to drive marketplace results and enterprise value in today’s increasingly complex, cross-channel, consumer-driven world.
Before working with VSA Partners, Cory Clarke founded Tender Research—a research and marketing company providing comprehensive qualitative research services and strategic analysis of culture and consumer behavior in the emerging markets. Tender Research offered valuable and actionable insights for international brands and institutions looking to engage the high growth and increasingly affluent youth consumers of the emerging markets.
Connect with Cory Clarke on Linkedin.
See Cory Clarke's work at VSA Partners.