Through the use of Augmented Reality (AR) technology, Cortina Productions (McClean, Va.), a full-service creative media, design and production company that specializes in location-based multimedia experiences, will host a pair of on-site demonstrations with existing exhibits at the Bullock Texas State History Museum and the Lyndon B. Johnson Presidential Library in conjunction with SXSW.

“Augmented Reality is transforming the way we innovate and design, and the Microsoft HoloLens is reinventing the way we interact with otherwise

inanimate objects.” Through augmented reality applications, Cortina has designed 3D virtual overlays that are affixed atop pre-existing exhibits. When combined with a Microsoft HoloLens device, the result is an interactive educational demonstration that would otherwise be impossible. This technology will allow visitors to view the 300-ton, 54-foot long shipwrecked La Belle in its full-scale entirety, despite the fact that the existing hull of the ship constitutes the craft’s only excavated remains. Additionally, through similarly designed augmented reality applications, visitors to the LBJ Library can select, view and interact with parts of the museum’s vast historical collection.

Members of the public can also experience these interactive AR demonstrations during one of the times below:

Bullock Texas State History Museum:

 

Monday, March 13, 9am-12pm;

Tuesday, March 14, 1pm-4pm;

Wednesday, March 15, 9am-12pm

 

LBJ Presidential Library:

Monday, March 13, 1pm-4pm

Tuesday, March 14, 9am-12pm

Wednesday, March 15, 1pm-4pm

 

Cortina will showcase their VR/AR development and design capabilities during the SXSW Interactive Trade Show at the Austin Convention Center from Booth 208. The booth display will showcase a fully-immersive and highly-interactive VR shark cage experience.

For additional information, please visit www.cortinaproductions.com.