Welcome to SEGD's New York Chapter BLog

Chapter Chairs

Taylor Loutsis
Taylor Loutsis
Headshot of Ben Whitehouse, W&Co, New York
Ben Whitehouse
Kris Helmick, Hunt Design
Kris Helmick
Tristan Valencia, SenovvA
Tristan Valencia
Anthony Ferrarra, DesignConcernUS
Anthony Ferrara
Explore SEGD content about your city

SEGD Award Winning Projects

Shake Shack, Madison Square Park Conservancy, Pentagram
Shake Shack
Robert F. Wagner Graduate School, Pentagram
Robert F. Wagner Graduate School
The Context of Consumption, Rochester Institute of Technology, Sarah M. Kirchoff
The Context of Consumption
JetBlue Junior Children's Play Area
JetBlue Junior Children's Play Area
New York Public Library, Chermayeff & Geismar
New York Public Library
WNYC Radio Broadcast Studios, WNYC, Poulin + Morris
WNYC Radio Broadcast Studios


Alchemy Studio
Alexander Design Associates, Inc.
Alexander Isley Inc.
Alexandra Tuller
Arthur King Consulting
Audrey Signs Inc
Calori & Vanden-Eynden
C&G Partners LLC
Carbone Smolan Agency
Catt Lyon Design, Inc.
Central Park Conservancy
Charles Matz Architect
Chermayeff & Geismar & Haviv
Communication Design Department, FIT
Cooper Joseph Studio
Designer Sign Systems
Drak Design
emphas!s design
ESI Design
Evidence Design
Float 4
Graham Hanson Design LLC
Green Ant Advisors
Gruskin Group
H Plus Inc.
Healthful Design
HUSH Studios
Jacqz: Search and Recruitment
Lance Wyman Ltd.
Lee Alliance
Lee H. Skolnick Architecture + Design Partnership
Limited Brands
Luminant Design
Materials & Methods
McCann Systems LLC
Meeker & Associates, Inc.
New York Presbyterian
Nice Kern
Peter Hyde Design
Poulin + Morris
Rockwell Group
Roger Westerman Design
Russell Design
Spagnola & Associates
Terminal Design, Inc.
The National Constitution Center
The Office of Katie Osborn, Inc.
Thinkso Creative LLC
Tomasko & Associates
The Port Authority of NY & NJ
Town Sports International
Tracy Turner Design Inc.
Two Twelve
Ultimate Symbol Inc.
Unified Field
Waysigning LLC
Whirlwind Creative
Whitehouse & Company


ABC Sign Corporation
Arlon Graphics
AVS Group USA, Inc.
Big Apple Visual Group
Bitro Group
CREO Industrial Arts
Crown Sign Systems
Dale Travis Associates
Deb Romain Consulting LLC
Design Communications Ltd.
Dimensional Communications Inc.
General Glass International
ID Signsystems Inc.
L&M Signs
Manhattan Signs
NEC Display Solutions
MS Signs
Nova Polymers
Precision Signs
Show and Tell
Signs and Decal
Visual Graphic Systems (VGS)

Design Schools

Fashion Institute of Technology
Pratt Institute
Rochester Institute of Technology


Museum of Modern Art (MOMA)
Museum of the Moving Image


e-mail the New York Chapter
Rachel Einsidler | 212.219.6686
Anthony Ferrara | 973.580.9448
Ben Whitehouse | 212-206-1080

New York, NY Blog

Join us September 14, 2017, for one of our favorite events, the SEGD New York 20x20 presentation, hosted at the offices of Chapter Sponsor, Designtex! Several speakers will present 20 slides, each for 20 seconds. The topic this year is the intersection of nature and design. Come listen or, better yet, present! We are handing over the laser pointer to the SEGD community and opening up the opportunity to present to our members.

Have a project, interest, and/or love about nature in the context of our ever changing design profession? Know an artist who uses nature in their work? Is your garden where you do your best design thinking? All cross-pollination welcome. The only rule: you get to present 20 slides and each one will be timed to stay on screen for 20 seconds. 

Call for entries deadline: August 28, 2017

If you would like to participate in the 20×20: Nature in Design event, send an email to [email protected], and tell us in a few words your idea for a 20×20 presentation. 

We promise not to bite!





SEGD New York Chapter Co-Chairs
Taylor Loutsis         [email protected]
Tristan Valencia      [email protected]tudioblack.org
Ben Whitehouse     [email protected]
Anthony Ferrara     [email protected]

SEGD New York Chapter 2017 Sponsors

SEGD NY Chapter Website


Chapter Chair Mixer 

Special guest: PAM Wayfinding

Date & Time
Wednesday, August 30, 2017

6:00pm - 9:00pm 

The Black Hound 
301 South End Ave.
New York, NY 10280

Event Details 
It's been a whirlwind 6 months and we really haven't had the chance to properly introduce ourselves as the new chapter co-chairs for NYC. We've been working very hard to get up to speed on all things SEGD including attending the Annual Conference and participating in the Chapter Chair summit to get us fully immersed in the Chapter Chair life! We have a great fall/winter run of events planned but realized that we should probably make a proper introduction to you all, the member of SEDG NYC Chapter. 

Please join the 3 of us, along with Anthony ( our amazing mentor and co chair )  for a casual evening of drinks
and conversation. You can meet all of us and we can meet all of you! Let's call it SEGD & Chill : ) 

Additionally, we have a special presentation by PAM Wayfinding's ( https://pamwayfinding.com ) Sam Coultrip. Come and say hello to PAM, have an open discussion on all things wayfinding and perhaps enjoy a beer together. 

PAM is an all-in-one sign management tool for large scale wayfinding projects. PAM empowers you to manage and track every stage of your projects from audit all the way through to implementation and ongoing maintenance. PAM holds all project, planning and product information in one place forever.

Sam will show you what PAM looks like, the benefits it brings and how PAM can be a truly valuable asset to you and your clients. There's nothing else like PAM on the market. 

Pam Wayfinding is a sustaining sponsor of SEGD and is sponsoring US chapter events for the next 12 months. We are passionate about the SEGD society. Come and join us, network, enjoy a beverage and support this vital design community.   

6:00 - 6:30   Check In
6:30 - 7:00   The Ben, Taylor & Tristan Show
7:00 - 7:15   PAM Wayfinding Presentation
7:15 - 9:00   Drinks & Merriment 

Looking forward to seeing you there!



SEGD New York Chapter Co-Chairs
Taylor Loutsis         [email protected]
Tristan Valencia      [email protected]tudioblack.org
Ben Whitehouse     [email protected]
Anthony Ferrara     [email protected]


SEGD New York Chapter 2017 Sponsors

SEGD NY Chapter Website



SEGD NYC Presents: A Summer Tour with Airspace at Industry City 


Thursday, August 10, 2017

Industry City 
274 36th St.
Brooklyn, NY 11232
*N, R or D train to the 36th Street stop in Sunset Park.

Event Details 
Spend an evening at Industry City for a talk and tour with Airspace and Drive21, the designers and fabricators behind the Industry City branding and sign program covering 6 million square feet, followed by food and open bar, mini golf and ping pong! 

6:00 - 6:30   Check In
6:30 - 7:30   Talk & Tour
7:30 - 9:00   Food & Drinks

Jill Ayers, Airspace Founder, and Creative Director, past SEGD President
Rachel Einsidler, Airspace Senior Designer, past SEGD NY Chapter Co-Chair
Brian Fagan, Drive21 Partner
Anthony DeFrancesco, Drive 21 Director of Operations & Strategy



Join us for an evening with Jonathan Alger, Keith Helmetag, and Amy Siegel, Partners at the New York-based multi-specialty design studio C&G Partners, for the upcoming Small Talks. Big Ideas. event. These events allow attendees to participate in engaging presentations and dialogues. Light refreshments will be served. 

Jonathan Alger, Managing Partner, C&G Partners
Keith Helmetag, Partner & Founding Principal, C&G Partners
Amy Siegel, Partner & Founding Member, C&G Partners

Thursday, April 20, 2017
6:30 pm to 8:00 pm

C&G Partners 
116 East 16th Street, Floor 10 (between Park Avenue and Irving Place)
New York, NY

About the Presenters 
Jonathan Alger is the Managing Partner and a co-founder of C&G Partners. He is active in all forms of communication design, especially exhibitions, interactive environments and public spaces. He is a dedicated advocate of strategic thinking and the thoughtful use of technology. 

As one of the founders of C&G Partners, Keith Helmetag offers creative and management direction to a talented team involved in sign and wayfinding as well as exhibit and environment commissions.

Amy Siegel is a partner and founding member of C&G Partners. She is active in various forms of communication design with a specialty in environmental graphics and mapping. Amy has planned, designed, and managed signage and wayfinding projects for institutional, corporate, and public clients.

About C&G Partners 

C&G Partners is a multi-specialty creative studio, dedicated to design for culture — from cultural organizations to organizational culture. 

We believe in the untapped value of culture, the institutions that enrich it, and the smart companies that cultivate it. We build on that value to connect people, create community, and find meaning. To do this, we maintain truly deep expertise in multiple specialties, integrated under one roof. These include branding, digital installations, exhibits and environments, infographics, print, signage and wayfinding, and websites.

There are limited spots available. Please RSVP through the link below.
Looking forward to seeing you there!


We are excited to invite you to our 2016 Holiday Social. Reconnect with old friends and meet new ones as the New York Chapter celebrates the holidays with our generous sponsors OpenEye Global, Colite and Designtex.

Wednesday December 7, 2016
6:30pm to 9:30pm Open Bar sponsored by OpenEye Global
Light hors d'oeuvres will be served
Cash Bar after 9:30pm

The Black Door
Back Room (back room located at back of main bar)
127 West 26th Street, between 6th and 7th avenues

Please RSVP through the link below

Special Thanks to our Sponsors
OpenEye Global: Holiday Social Event Sponsor, Colite: SEGD New York Chapter 2016 Sponsor and Designtex: SEGD New York Chapter 2016 Supporting Sponsor

About OpenEye Global
OpenEye Global is a customer experience design agency focused on driving digital strategy in built environments, with specialties including experience​ ​design, interactive​ environments, digital wayfinding, content development, and analytics​.​


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