Austin Chapter Header

Chapter Chairs

Frauke Bartels, Project Manager and Graphic Designer at the University of Texas at Austin
Frauke Bartels
Robin Anderson
Robin Anderson
Explore SEGD content about your city

SEGD Award Winning Projects

Lance Armstrong Foundation Headquarters, fd2s inc.
Lance Armstrong Foundation Headquarters
Work-Shift/Chicago, Community Architexts, Krivanek+Breaux/Art+Design
Capital Metro Experience Design, Captial Metropolitan Transportation Authority, fd2s
Capital Metro Experience Design
Oracle's Austin Waterfront Campus: Art and Graphics Collection
Oracle's Austin Waterfront Campus—Art and Graphics Collection
Gutenberg Bible Case and First Photo Case, Harry Ransom Center, Pentagram
Gutenberg Bible Case and First Photo Case

Austin, TX Blog

EERC architectural image

Nov 15th / 5:30pm to 7pm / SEGD AUS Walking Tour
The University of Texas at Austin Cockrell School of Engineering, Engineering Education and Research Center
Referred to as one of UT’s newest landmark buildings, EERC is an extraordinary state-of-the-art hub and identity for the Cockrell School of Engineering. The 433,000 sq. ft., 8 story, $310 million building creates a strong sense of place for the School and defines a new paradigm for engineering education and research.
Join us as SEGD AUS takes an exclusive Experiential Graphic Design walking tour guided by Austin's Communication Design firm Janke, who spent nearly 7 years developing the EGD program, and Capital Architectural Signs, who fabricated the complex program. The EGD consists of a network of static and interactive touchscreen directories, donor walls, story panels, and wayfinding components throughout.
“From floor to ceiling, the EERC was designed to do more than simply facilitate classes, research and meetings. We envisioned a facility that would inspire creativity and motivate students to think bigger.”
- Sharon L. Wood, Dean of the Cockrell School of Engineering
Don’t miss this one-time opportunity to walk through one of the nations newest award winning architectural spaces.

Schedule of events: Thursday, November 15th 5:30pm – 7:00pm

5:30 - 6:00 Introduction and Presentation
The Innovation Center, Room EER 2.502 (Level 2) - Introduction to SEGD Austin and Presentation by Austin's Communication Design firm Janke and Capital Architectural Signs.

6:00 - 7:00 Walking Tour
Tour EERC's extraordinary state-of-the-art hub and identity for the Cockrell School of Engineering.

Parking: Parking available in nearby San Jacinto Parking Garage: 2400 San Jacinto Blvd

Tour Ellsworth Kelly’s Austin at the Blanton

Ellsworth Kelly, Austin, 2015, Artist-designed building with installation of colored glass windows, marble panels, and redwood totem, 60 ft. x 73 ft. x 26 ft. 4 in., Blanton Museum of Art, The University of Texas at Austin, Gift of the artist, with funding generously provided by Jeanne and Michael Klein, Judy and Charles Tate, the Scurlock Foundation, Suzanne Deal Booth and David G. Booth, the Longhorn Network, and other donors. © Ellsworth Kelly Foundation.

Tour Ellsworth Kelly’s Austin at the Blanton

Join us for a tour of Ellsworth’s Kelly’s Austin at the Blanton Museum of Art!
In January 2015, the renowned American artist Ellsworth Kelly gifted to the Blanton the design concept for his most monumental work, a 2,715-square-foot stone building with luminous colored glass windows, a totemic wood sculpture, and fourteen black and white marble panels.
 This will be a "Limited Attendees" event, be sure to be one of the first 20 to Register to ensure your spot for this unique tour.

Parking is available in the Brazos Garage, adjacent to the Blanton Museum of Art/Michener Gallery Building, and will cost $4.00 with a discount given if attendees bring their parking tickets into the museum and pay there.

Reserve Your Spot Here

Schedule of events: Thursday Evening 6:00pm – 8:00pm

6:00 - 6:30 Introduction to Austin
Christian Wurst, Curatorial Assistant at the Blanton will give an introduction to Austin in the Hite Board Room, 1st floor of the Blanton Museum/Michener Gallery Building.

6:30 - 7:00 Tour Austin
Tour Austin and contemplate the space. 7:00 - 8:00 Social Hour - $5 per serving
Enjoy a slice of pizza and a glass of wine or beer from the Blanton Café (located in the adjacent Edgar A. Smith Building). Mingle with members.  If you arrive prior to 6pm, you can enjoy the Beat the Rush music program with Moving Panoramas starting at 5:30pm inside the museum. If you stay after the tour you can enjoy the Slow Looking Tour from 7:30-8:00pm, which features 30-minute conversations about a single work of art on view in the museum.  
Hoping to see a Full House to this limited attendees event.


Please join us as we celebrate the Holiday Season with a little Rock and Roll!

We invite you and a guest to come and enjoy light refreshments at this unique downtown Austin Gallery as we conclude a successful year of the SEGD Austin Chapter.

Sam Coultrip of PAM, sponsors of the event and proprietors of wayfinding software, will give a brief presentation before we kick off the merriment.

Be sure you get your tickets for our last Chapter event of the year! Tickets are limited!

916 Springdale Rd Bldg 3 #103
Austin, TX, 78702
Get directions to the space


Get Ticket Here!

Join us for Austin Design Week at fd2s!

In support of Austin Design Week, come by fd2s and hear how the firm creates wayfinding programs, donor recognition exhibits, and experiential graphics that change the way people experience the world around them.

The Austin chapter of the “Society of Experiential Graphic Design” (SEGD) are invited to participate in this event. Stop by to find out more, November 10th from 4pm to 6pm.

1634 E. César Chávez St.
Austin, TX 78702

Parking and transit: Parking in front of and on the side of the building. Bus stop on corner of César Chávez and Comal.

To learn more: Click Here

To register:


Question mark and text

Join us at our third Chapter event for the year on Friday, October 13th!

Austin SEGD Chapter Firms present Experiential Graphic Design to UT School of Architecture Students, Chapter Social to follow immediately.

In correlation with the fall design reviews, we invite you to participate in a special panel discussion and Q&A session with local design firms.

The panel discussion and Q&A will take place in the Dean's Conference Room (In Goldsmith Hall Rm 2.302B) from 3PM to 5PM (CST). The schedule and panel of Guest Speakers will be as follows:

3:00 – 3:15 SEGD overview presentation, Grady Brown & Frauke Bartels
3:20 – 3:40 fd2s, Curtis Roberts
3:45 – 4:05 Dyal/Page, Roy Watson
4:10 – 4:30 Janke Design, Tim Janke
4:30 – 5:00 Q&A

5:00 - 6:30 Social Hour (Sponsored by Identity Group)

Parking is available at the San Antonio Parking Garage (See attached for Rates and Map!)

Space is limited! Only 10 tickets available for the Panel Discussion! (20 spots for social) Grab your spot today!

Use the following link to register:




SEGD is the smallest, friendliest, most open design association. Join and find out what community really means!.