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Atlanta, GA Blog


Thanks to all who made the Mercedes Benz Tour Event a huge success!

We were treated to the basic tour narration from the stadium staff, but were also able to have our 2 sponsors, IMG and Daktronics, along talk about their portion of the project.

Everything from the world's largest digital Halo screen, to the wayfinding and concession signage. We all had a blast touring Arthur Blank's private suite as well as the Falcons locker room!

The tour culminated in a short walk to a local watering hole for a great social gathering!

Thanks again to the sponsors, SEGD Atlanta members, students and guests for the robust turnout!  35-40 people!


SEGD Atlanta Chapter Event - Mercedes Benz Stadium Tour

SEGD Atlanta Chapter Event - Mercedes Benz Stadium Tour



Join us for a walking tour of the new Mercedes Benz Stadium on Friday, May 11th!

Generously sponsored by Daktronics & IMG, this tour will illuminate some of the exciting challenges involved in the experiential graphics both inside and outside Atlanta's newest Stadium! Our friends from SCAD will be along as well to discuss the Sculpture and Art Installations around the Stadium!

Tour starts at 5pm sharp, so shoot for 4:30 arrival.

Parking in Silver Deck, and meeting at Gate 2 for the Tour.

After Tour Social Event to be held at Taco Mac (Phillips Arena/CNN Center) Walking distance from the Stadium.

Click Here for tickets:



Graphic Design Discourse w/ Henry Kim

Thanks to all SEGD | ATL Members who made it out to join MODA, SCAD Atlanta, and AIGA Atlanta at SCADShow on January 25th for the poster and book signing and lecture by Henry Kim, senior global design director at the Coca-Cola Company.

 Lots on the Horizon for 2018!  New events coming soon! 

SEGD ATL Year End Mixer

An evening of bowling, celebration and connecting with colleagues and friends!

This year we are planning to celebrate a little earlier in recognition of the busy holiday season, so come on out and kick the season off with SEGD.

A special thanks to our generous event sponsor PAM:


Parking is all valet ($2/car CASH ONLY)

See you there!

with Ron Edelen of Untold Digital

Hosted by:
SUITE 2400 (24th Floor)
ATLANTA, GA 30303-1770

Join us for lunch and an illuminating design discussion by co-founder and managing director of Untold, Ron Edelen.

Untold is a design-driven production company that believes the intersection between technology, design and compelling stories creates best-in-class experiences.

Ron oversees an a-list team of creatives and technologist aimed at crafting compelling stories and the future of interactive experiences. He started his career working for motion design studios in Los Angeles, Calif., where he began blending his passion for film, popular culture, fine arts and emerging technology. His award-winning career includes work for Fiji Water, Discovery Channel, No nonsense, HGTV, Volvo Trucks, Fox Sports, Metlife, NFL Network, Mack Trucks, Regal Boats and Dr Pepper.

Ron holds a BFA and MFA from the College of Fine Arts at the University of Florida and served as Adjunct Professor in the VCU design department. He is a frequent speaker at design symposiums, juror for the Adobe Design Achievement Awards and CSS Awards, a member of the Gator100, an organizing member of TEDxCharlotte and an executive member of SoDA, the Digital Agency Society.

Sponsored by:
Twitter: @untolddigital

For Tickets:


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