Brittany Eppley

Brittany Franzen, Marketing Communications Specialist, MACtac
Cleveland, Ohio

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Brittany Eppley (Franzen) is a Marketing Communications Specialist with MACtac. She is motivated, enthusiastic, organized and a problem solver with skills in digital marketing, market research, coordination of events,strategic planning, financial analysis, advertising, social media, and basic Microsoft software.

Brittany Eppley worked with MACtac's European branch to design a new logo for the entire company. They started the design process with five different design agencies to find the best fit. Then coordinated a launch schedule with press releases, logo video and party at each facility.

Every year MACtac participates in small and large trade shows where Brittany Eppley has the responsibility to make sure the shows are successful from the beginning to the end. She manages the design, layout, collateral, activities, giveaways, promotions, transportation, scheduling, and marketing. Once the show is complete, Brittany loads all leads into their CRM and manages the campaigns.

She is also responsible for the company Facebook profile which is consistent with MACtac's company Twitter pages. Brittany posts daily as well as during trade show hours to promote traffic and contest. She continually keeps their content up to date and current with the industry.

Brittany worked for the Center for Marketing and Opinion Research (CMOR), American Eagle Outfitters and Kent State University before joining MACtac.

Connect with Brittany Eppley on LinkedIn.

 

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