Brad MacDonald

Brad MacDonald
Woodside, NY

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I'm an interaction designer, professor, artist, musician and storyteller using technology and my expertise in user experience to craft narratives for museums, cultural institutions and corporate partners. I'm particularly interested in the creative process, universal principles of design, and the emotions that drive experiences regardless of platform. I'm the Director of Creative Media for the Smithsonian Arts + Industries Building, work with the exhibition design team at the Smithsonian National Museum of Natural History and an adjunct professor at Parsons School of Design

Connect with Brad MacDonald on LinkedIn. Visit his website http://www.tools-not-rules.com

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