2013 SEGD Global Design Awards: Connecting People to Place

(June 13, 2013)  WASHINGTON, DC -- Whether designed to guide people through a complex hospital building, make art more fun and accessible for museum visitors, or brand a government office, winning projects in the 2013 SEGD Global Design Awards are all working toward the same goal: providing experiences that connect people to place.

Winners in the 2013 SEGD Global Design Awards--the annual program honoring the best in environmental graphic design--range from signage for a Boy Scout camp in West Virginia to a suite of high-tech interactives at the Cleveland Museum of Art. They also include a university cafeteria in Turkey, an exhibition on Charles Dickens in New York, integrated wayfinding and placemaking for a U.S. Army Corps of Engineers office in Seattle, a research project on signage and mental mapping, and environmental graphics for a wide range of other corporate, civic, and cultural environments.

"The 2013 jury was unanimous in its conviction that excellence in environmental graphic design is communications-driven-and the best projects connect people to place in memorable ways," says Joe Zenas, CEO and Principal of experiential design company Thinkwell Group, who chaired the 2013 SEGD Global Design Awards program.

The winning projects illustrate the dramatic impact that environmental graphic design has on the built world-and how EGD can impact the way people perceive and use public spaces, adds Zenas. "When you look at the winning projects individually and collectively, you see how design plays a major role in our everyday lives. Our winning hospital project, for example, shows how providing information in a timely and sensitive way can not only reduce stress for visitors and patients, but actively contribute to the healing process."

The 2013 winners were announced June 8 during an awards celebration at the 2013 SEGD Conference, held in San Francisco June 6-8. The jury led by Zenas selected 22 winning projects, including four that received the highest recognition, Honor Awards. Seventeen projects received Merit Awards and one received a Jury Award.

In addition to Zenas, the multidisciplinary jury included Chris Calori, FSEGD, Principal, Calori & Vanden-Eynden / Design Consultants (New York); Ken Carbone, Co-Founder and Chief Creative Director, Carbone Smolan Agency (New York); Phil Freelon, Founder and President, The Freelon Group (Durham, N.C.); David Harvey, Senior Vice President of Exhibition, American Museum of Natural History (New York); Cassie Hester, Designer/Illustrator and Assistant Professor at the University of West Georgia (Carrollton, Ga.), and 2012 SEGD Global Design Awards student winner; Tim McNeil, Principal, Muniz/McNeil and Professor of Design, University of California Davis; and Kevin Owens, Director, owensowens (London).

The winning projects, including photos, descriptions, and team credits, can be seen on the SEGD Global Design Awards archive, http://www.segd.org/design-awards/2013-segd-global-design-awards.html.


2013 SEGD Honor Awards


Base Camp Charlie

Boy Scouts of America Camp, Glen Jean, W. Va.

Design: RSM Design


Federal Center South

U.S. Army Corps of Engineers office, Seattle

Design: StudioSC


Gallery One

Interactive exhibits at the Cleveland Museum of Art

Design: Local Projects


Randall Childrens Hospital

Wayfinding and graphic identity for a hospital campus, Portland, Ore.

Design: ZGF Architects with Mayer/Reed



2013 SEGD Merit Awards



Dynamic sculpture at Hartsfield-Jackson Atlanta International Airport

Design: UEBERSEE, Inc.


Barbie Play with Fashion

Student exhibition at the Fashion Institute of Technology, New York

Design: FIT Visual Presentation and Exhibition Design students


Bill and Melinda Gates Foundation Visitor Center

Exhibition experience focused on the Gates Foundation mission and activities, Seattle

Design: Olson Kundig Architects and Studio Matthews


Buchanan Courtyard Pavilion

Pavilion and reflecting pool installation at the University of British Columbia, Vancouver

Design: PUBLIC: Architecture + Communication


Camden Yards

Graphic identity at the Baltimore Orioles baseball stadium, Baltimore

Design: Ashton Design


Charles Dickens: The Key to Character

Exhibit at The New York Public Library

Design: Ann Sappenfield and Roger Westerman Design LLC


Dinosaur Hall

Exhibition program at the Natural History Museum of Los Angeles County

Design: KBDA


The Edgeless School: Design for Learning

Exhibition at The Center for Architecture, New York

Design: Hyperakt


Fake Art Museum

Graphics and environmental design for faculty canteen, Andalou University,

Eskişehir, Turkey

Design: Ceyda Artun and Dilek Erdogan (environmental graphic design students)


First Day of School

Environmental graphics for Anchieta School, Porto Alegre, Brazil

Design: SCENO Environmental Graphic Design


Graphic Design + Architecture, a 20th Century History

Book on the history of environmental graphic design

Author: Richard Poulin, FSEGD


Mobius Science Center

Exhibits and environmental graphic design for interactive science center, Spokane, Wash.

Design: Renate


Modern Slavery: Human Trafficking in the United States

Exhibit at President Lincoln's Cottage, Washington, D.C.

Design: Howard+Revis Design


Natural History Museum of Utah

Integrated architecture, branding, exhibition design, and wayfinding, Salt Lake City

Design:  Ralph Appelbaum Associates (exhibits), Ennead (architects), GSBS (architect of record), Infinite Scale (brand), Poulin + Morris (wayfinding signage), Design Workshop (landscape design)



Branding and environmental graphics for advertising agency, Minneapolis

Design: Gensler


Play Work Build

Exhibit at the National Building Museum, Washington, D.C.

Design: Rockwell Group


Shop Life

Interactive exhibit at the Tenement Museum, New York

Design: Potion 


2013 SEGD Jury Award


From Signs to Minds, Wayfinding Design and Mental Maps

Thesis project focused on wayfinding signage design using maps

Author: Michaela Skiles (Middlebury College, Middlebury, Vermont)

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