Art of Context

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Art of context specializes in interactive solutions across multiple channels including web, mobile and digital signage. For almost seventeen years, we’ve teamed with designers to bring their visions to life in delivery channels on the cutting edge of technology. Our clients rely on us to shepherd them through the development and deployment process to serve their customers’ needs.

Our firm has a proven track record of applying emerging technology to help clients optimize the customer experience. From the early days of web development to extending information to mobile and digital signage devices, Art of Context has consistently created the standard across industries.

In the aviation industry, AOC brought the first interactive wayfinding to the public. These user friendly signs and kiosks allows travelers to scan their boarding passes to provide a customized wayfinding path. Users can download personalized directions to their mobile device via text or QR code. Effective design is crucial to creating a user experience that is easy to use while offering the powerful features today’s travelers expect.

Art of Context champions technology solutions that reduce client administration and ensure extension for future innovations. In this vein of innovation and process improvement, AOC developed their Directory Management Studio(DMS) which enables our clients to centrally manage directory assets and the associated metadata such as logos, photos, hours of operation and location information, easily for all their digital channels.

Through out our history, AOC has been known as the designer’s technologists. Most recently we’ve focused on helping customers embrace the move from static wayfinding and signage to modern digital landscapes such as data intensive digital signage, interactive directories, and dashboards.

For more information about Art of Context, our team and examples of our work, please visit

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2016 DesignX - Creating the Digital Team : Dialogue

2016 Design X - Creating the Digital Team - Will Ayers, Colleen Hamilton, Tomer Mann

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