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Anika Sarin believes in an innovative vision, where architects, interior designers, and graphic designers work together to explore experimental approaches to solving problems and arriving at unique solutions.
Originating from New Delhi, Anika Sarin believes in the power of collaborative work that results when ideas, processes, and people from distinct creative fields interconnect to yield a singular design philosophy and approach. She joined 3north for the opportunity to stretch and grow in order to generate the best design for clients. Traveling far and wide inspires Anika, allowing her to indulge in new cultures and go deep into experiencing the dynamics of a place to understand how spaces shape human interactions. Spending time in new places opens her mind to innovative ideas. Now calling Richmond home, she enjoys gardening, reading works of fiction and poetry, and spending weekends on the James River, where you can find her hiking, biking and enjoying the company of friends.
Anika received her Bachelor’s from the National Institute of Fashion Technology in New Delhi, India, and her Master of Fine Art in Graphic Design from Virginia Commonwealth University.
Anika Sarin's self-initiated project, Be Wilder focuses on sensitizing the urban citizens to the rapidly depleting wildlife. Derived from the tribal art from of India, she draws elaborate illustrations to captures animals, birds and reptiles in their natural habitat. http://anikasarin.co/Be-Wilder
She creates work to highlight the importance of the skills acquired by traditional arts and craft artisans of India through past centuries. She promotes their work to help them spread their talent in the world.
After moving to Richmond, She recently worked on the issue of Food Deserts prevailing in the city. She illustrated posters for a corner store situated in a food desert area indicating the presence of healthy food in the store – a complex problem made simpler by expressing a fact that most everyday customers were unaware of.