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Amy McNeil began working as a designer in 2002 as a participant in the University of Cincinnati’s internationally recognized Design, Architecture, Art and Planning (DAAP) and their cooperative education program. From San Francisco to New York City and finally back to the Midwest, Amy McNeil designed for numerous high-profile clients and gained invaluable experience in the branding, environmental graphic design, wayfinding and signage fields. In 2007, Amy McNeil relocated from Cincinnati to Nashville, Tennessee, to work for a digital signage and branding company. Within a few years, Amy realized her entrepreneurial instincts and started 4th Leaf Design Studio, a brand strategy firm. Amy McNeil began to miss the interaction of the brand and the surrounding environments, so in 2013 she decided to redirected the services offered through 4th Leaf to fully encompass her creative history.
A brand should be experienced as much as it is perceived and seen. Amy McNeil enjoys brainstorming with the project team as much as she loves creating their systems and artwork. The core of her desire to become a designer was to create a positive impact for her clients through the development of an inclusive experience of their vision. Her projects reflect this passion for excellence with a goal to deliver an end project that surpasses her clients’ expectations.
Specialties: branding design and branded systems, print design, identity design, packaging design, environmental graphics, special event design