Alexandre Simionescu is co-founder of Float4, an experience design and creative technology firm with offices in Montreal, New York and Dubai. Alex graduated from École Polytechnique de Montréal 2006 with a degree in computer engineering which included a session in exchange at the École Polytechnique Fédérale de Lausanne (Switzerland). He was then employed by Ubisoft Montreal, where he worked as a programmer before co-founding Float4 in 2008 with his business partner Sevan Dalkian. Since then, Alexandre has been working as Creative Director working on a wide range of immersive and interactive installations for clients including the Cirque du Soleil, NBA Digital and Beats by Dre.