2020 SEGD Management + Leadership Take 20 Goes Virtual

2020 SEGD Management + Leadership event press release

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A New Take on A Great Event

A COUCH SOMEWHERE— The SEGD Management + Leadership Take 20 event, to be held virtually on Wednesday, April 23, and Thursday, April 24, will provide a holistic approach to running business from cradle to succession, and cover models for business in the virtual and physical realms, as well as trends in leadership.

Developed for creative business executives, studio principals, entrepreneurs, and trailblazers, this one-and-a-half-day event offers sessions and dialogue aimed at helping designers and businesspeople become better skilled in growth strategies, best practices, innovation, branding, management and marketing.

Take 20 will feature internationally regarded designers and brand builders, visionary business leaders and creative change makers who focus on the current business trends, cultural shifts, employment realities, and technological advancements that can lead you from startup to succession. Learn from their business insights and business models, best practices and take-charge perspectives. All within the context of Cincinnati, home to top branding agencies and a robust creative economy.

Presenters include Tysonn Betts, Design Director—Right Brain to the Business at Procter & Gamble Co.; Kelly Kolar, founder and President of Kolar Design, this year celebrating 30 years in business; Philip Otto, the creative behind such retail brands as Urban Outfitters and Jerry Kathman; and Joel Kashuba, Senior Vice President, Design & Innovation at Fifth Third Bank.

Presentation topics include:

  • From Startup to Succession: Models for Business
  • Disruption in the Age of Mobility
  • Doing Business, Doing Good
  • Succeeding as a Creative Practitioner
  • Creating Authentic Businesses in the Experience Economy
  • How-To's for Entrepreneurs
  • Business Acquisition and Growth
  • Building and Innovating Brands


"Take 20 is structured for any creative businessperson invested in sharing information, experiences, and inspiration in a community of like-minded champions," says Director of Education Hilary Jay. “Speakers will be talking about how they are pivoting, remaining resilient and finding inspiration in today’s environment. We revamped Take 20 to address the historic challenges and opportunities that practitioners, emerging leaders and senior leadership need to consider right now.”

Participants will virtually network with fellow attendees during various breaks throughout the day and at the virtual mixer on April 23—a meet and greet event for speakers, sponsors and participants.

This event has taken multiple names throughout the years— Management for Designers, Business of Design—but it has always focused on achieving core competencies and developing management skills designers need to succeed and grow as leaders of industry. This year, SEGD takes these core values and rebrands the event "Take 20"—a new take on a fundamental event. “Take 20 offers a fresh take on age-old business practices and offers takeaways that every successful business leader can use right now,” notes Jay.


The presenting sponsor of the 2020 Management and Leadership event is Kolar Design.

To see which sponsorship opportunities are currently available for this event, email Kathleen Turner, SEGD Director of Business Development or call her directly at 703.657.9171.

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