2016 Digital Directory

Purchase Information

Member Price: 

$10.00

Non-Members Price: 

$30.00

Colleen Hamilton from The Art of Context leads this course on Digital Directories, and making the leap from print to digital wayfinding in the context of Airports. Print directories have evolved into digital wayfinding systems. Paper maps and signs that are updated monthly are rapidly disappearing. Today's wayfinding systems are digital, easy to update and many allow users to customize the experience and take personalized directions with them. Join Colleen Hamilton, co-founder of Art of context, a Boston based digital signage consulting firm, as she highlights the process of moving directories from print to digital. She'll present a brief overview of the history and challenges of the process and provide real world examples of airports who have made the transition.

Overview:

Airport Directories History

Print
Digital
Interactive
Incorporating boarding pass scanners
 

Tackling the change
Typical directory project
Building the team
Form factors
Preparing/Managing Assets
Gotchas!
 

Case Studies
BOS – Boston Logan airport
YYC – Calgary Airport
DTW – Detroit Airport
BWI – Baltimore Washington Airport
 

Effectiveness
User Surveys
Touch Analytics
 

Please create an account first by using the "Log in/Register"link in the top right hand corner of this site below the search bar before adding this product to your cart or call 202-638-5555 for assistance. If you are a member and not logged into the website, you will not be offered the member pricing. Please Log in.

 

License billing type: 

Prepaid